Why Profitability Matters for Vacation Rental Managers

Professional short-term rental managers who want to stand out and attract quality property owners must offer real value to customers. This means not only keeping properties well-maintained and safe but also ensuring their cash-on-cash return is maximized. Running a vacation rental business is challenging. Margins are tight, and property managers typically earn only 20% of rental revenue, primarily from the nightly rate. The best way to succeed is to constantly identify opportunities to increase owner returns and boost your business income. There are two ways to increase the profitability of vacation rental properties: cutting costs and increasing revenue. A third factor is optimizing occupancy, but ultimately, that also ties back to revenue growth. In this article, we will review both, focusing on driving annual revenue.

Let’s dive into the steps to calculate your vacation rental’s profitability.

Step 1: Calculate Your Total Costs

The first step is to understand all the costs associated with your vacation rental. These fall into three main categories:

1. Fixed Costs

These are expenses you pay regularly, regardless of how often your property is booked. Examples include:

• Mortgage or loan payments (in the case of managing properties for rental owners, an STR business won’t have this).
• Property insurance
• Property taxes
• Your team salaries

2. Variable Costs

These costs fluctuate based on how often your property is rented. Examples include:

• Cleaning fees (per booking)
• Maintenance and repairs
• Utilities (electricity, water, internet)

3. Hidden Costs

Some costs can be overlooked but can significantly impact your profitability. For example:

• Marketing and listing fees (e.g., OTA online travel agencies’ commissions, like Airbnb or VRBO)
• Property damages
• Unexpected repairs or replacements

Step 2: Determine Your Revenue Streams

Next, calculate how much money your short-term rental properties generate. Revenue isn’t just about nightly rates – it includes all income streams related to your property.

1. Rental Income

This is the primary source of revenue for most vacation rentals. To calculate it:

• Determine your average nightly rate
• Multiply by the number of nights booked per month

2. Additional Income

Don’t forget about extra revenue streams, such as:

• Cleaning fees
• Pet fees
• Damage waivers
• Operational upsells – early check-in, late checkout, charges for amenities, like pool heating, equipment rentals, BBQ grills, etc.
• Experiential upsells – experiences or services, like guided tours, concert tickets, cooking classes, etc.

Pro Tip: Offering additional services, upsells or amenities can significantly boost your revenue. There are some common myths about upsells. For example: early check-ins and late checkouts are too complicated and are not worth the time spent on organizing. In this article, we’re busting this and other misconceptions about upsells that lead to missed revenue opportunities.

Pro tip: You can elevate your guests’ stays with local experiences without lifting a finger. Learn more about the new passive income tool for vacation rental operators.

Step 3: Measure Occupancy Rate

Your occupancy rate – the percentage of time your property is booked – plays a huge role in your profitability. Here’s how to calculate it:

Occupancy Rate Formula:

Occupancy Rate=(Number of Nights BookedTotal Available Nights)×100

Occupancy Rate=(Total Available NightsNumber of Nights Booked)×100

For example, if your property is booked for 21 nights in a 30-day month, your occupancy rate is 70%.

Why Occupancy Matters

A high occupancy rate means more revenue, but it also means higher variable costs (e.g., cleaning and maintenance). Balancing occupancy with pricing is key to maximizing profitability.

Pro tip: there are dynamic pricing and revenue management tools that help optimize pricing according to rental demand and other key factors. For example, tools like Price Labs, Beyond ow Wheelhouse.

Pro tip: Successful vacation rental managers maximize occupancy by blending short-, mid-, and long-term rentals. See the example of High Street Townhouse, an aparthotel in Manchester, that achieved 90% occupancy. Others adjust pricing during the low season, increasing occupancy while offsetting lower nightly rates with upsell revenue. Set the example of Heimby, who’s reducing the costs of student housing and increasing owners’ returns by 40%.

Step 5: Leverage Tools to Simplify the Process

Calculating profitability doesn’t have to be a manual, time-consuming task. Here are some tools to make it easier:

1. Property Management Software (PMS)

Platforms like Guesty or Hostaway can automate cost tracking, revenue analysis, and occupancy rate calculations.

2. Revenue Management Tools

Tools like Beyond Pricing or PriceLabs can help you optimize your nightly rates based on market demand.

3. Rental Property Calculators 

If you prefer the DIY approach, there are spreadsheets to track your costs, revenue, and profitability.

Use this rental income calculator to estimate the potential of your properties with upsells, fees and damage waivers.

Step 6: Analyze and Improve Your Profitability

Once you’ve calculated your profitability, it’s time to take action. Here are some tips to improve your numbers:

1. Reduce Costs

• Negotiate better rates with cleaning services or suppliers
• Switch to energy-efficient appliances to lower utility bills
• Streamline and automate repetitive tasks and processes to save your team’s time and reduce labour extra costs with operational efficiency.
• Add a direct booking website channel to reduce OTA fees and dependency on Airbnb, VRBO, Booking.com and other rental platforms.

2. Increase Revenue

• Offer additional amenities or services (e.g., airport transfers or grocery delivery)
• Adjust your pricing strategy based on seasonal demand
• Market your property effectively to attract more bookings
• Encourage your happy guests to leave positive reviews  They can significantly impact your property’s reputation and booking rate.Pro tip: Automate your review requests with a custom workflow triggered by guest checkouts with positive sentiment.

3. Optimize Occupancy

• Use dynamic pricing tools to adjust rates based on demand
• Offer discounts for longer stays to reduce turnover
• Improve your listing’s appeal with high-quality photos, detailed descriptions and experiential offeringsLearn more about making your numbers add up in Vacation Rentals.

Real-Life Example: Calculating Profitability for a 2-Bedroom Vacation Rental

Let’s put it all together with a real-life example. Imagine you manage a 2-bedroom vacation rental in a popular tourist destination. Here’s how you might calculate its profitability:

1. Total Costs

• Fixed Costs: $1,500/month (labour, insurance, taxes)
• Variable Costs: $500/month (cleaning, maintenance, utilities)
• Hidden Costs: $200/month (guest damage, marketing)
• Total Monthly Costs: $2,200

2. Total Revenue

• Average nightly rate: $150
• Occupancy rate: 70% (21 nights booked per month)
• Monthly rental income: 150×21=150x21=3,150
• Additional income (cleaning fees, amenities): $200
• Total Monthly Revenue: $3,350

3. Profitability

• Monthly Profit: 3,350(Revenue)−3,350(Revenue)−2,200 (Costs) = $1,150
• Annual Profit: 1,150×12=1,150x12=13,800

This example shows how even a modestly priced rental can generate significant profit with proper management.

Learn about new ways to drive additional revenue in 2025.

Conclusion

Calculating your vacation rental’s profitability doesn’t have to be complicated. By tracking costs, maximizing revenue, and optimizing occupancy, you can create a profitable investment for your owners. Evaluating these key factors and implementing the revenue-generating strategies will help you maximize returns and ensure long-term success.

How many holiday homes are there in Florida? Finding the competitive edge.

In Florida, there are 221,600 vacation homes spread across several cities, highlighting the state’s popularity as a vacation destination.

As of May 2024, there are over 40,500 Airbnb listings in Miami, Florida alone, making it the city with the highest number of Airbnbs in the state. Other Florida cities also have significant numbers of Airbnb listings, such as Tampa with 16,020 listings, and Orlando with 11,025.

With so many options, and a high competition from hotels, you are on the lookout for ways to stand out in the market. The good news is that the right upselling strategy provides a competitive edge, regardless of business size.

What are Short-Term Rental Upsells?

A short-term rental upsell is a powerful tool which refers to the practice of offering guests additional products, services, or upgrades to enhance their stay, while increasing the revenue. This strategy is commonly used in the short-term rental industry and can be either operational, or involve tours, activities, and experiences.  The key to successful upselling is understanding the guests’ needs and preferences and offering relevant and valuable additions that enhance their experience. Effective guest communication plays a crucial role in identifying these needs and suggesting suitable upsells.This approach not only boosts revenue but can also make a big difference in customer satisfaction and loyalty.

Upsells in Hotels VS Vacation Rentals: What’s the Difference

Upsells in hotels typically involve concierge services and traditional amenities, whereas in the short-term rental properties industry, this process is digitized to streamline operations. In contrast, vacation rental upsells are more personalized, catering to individual guest needs like grocery delivery, private chefs, and local tours. Vacation rentals offer operators flexibility to innovate, tailoring unique experiences to their property and target market. This personalized approach is integral to the business model of vacation rentals, allowing them to provide an exceptional guest experience. With the growing popularity of short-term vacation rentals, more travelers are choosing them for accommodation. These guests now expect hotel-like services during their stays. Therefore, offering add-on amenities and other enhancements is crucial for hospitality professionals managing vacation rentals.

Why offer upsells in vacation rentals?

Offering upsells in vacation rentals brings multiple advantages. By enhancing the guest’s stay through added convenience and luxury, you can significantly increase guest satisfaction and tailor to your target audience’s specific needs. This not only boosts your revenue but also helps in building a strong and recognizable brand. Upsell opportunities are a great way to encourage repeat business, as guests are more likely to return to a place where they felt valued and pampered. Moreover, satisfied guests are more inclined to leave positive reviews, further enhancing your property’s reputation and attracting new visitors. Understanding market trends, guest expectations, and employing effective revenue management strategies are essential for maximizing these benefits, ensuring that upsell offerings occur at the best time to meet guest demand. Ultimately, vacation rentals play a similar role to hotels in the hospitality industry, adapting to modern expectations and providing a better guest experience throughout the entire journey with exceptional, personalized experiences.

How much revenue per listing can I add with upsells in Florida?

A well-executed upselling strategy, tailored to your guests needs and the capacity of your business, can substantially boost revenue. So how can you get the potential revenue increase from upsells in your vacation rental business in Florida?

Factors like your property type, capacity, average stay length, and booking channels can impact your potential revenue uplift. We can make a quick estimate, with a basic formula:

Take the value of an experience or service upsell and calculate your cut. Different affiliate programs offer different rev share to partners. For example, Viator offers 8% revenue share. In this case we’ll use this number, but you can insert the percentage of any affiliate partner you choose to work with. Take 8% out of an experience that costs USD $100. And just like that – you earn USD $8 every time one of your guests orders this experience through your link! In the business world it is usually referred to as “free money”.

This is the revenue a property manager typically retains without sharing with the owners—your choice. In the STR industry, where margins are thin, these numbers can significantly impact your bottom line.

Below you can see the real experiential packages in Florida you can offer your guests to make a hassle-free profit.

Learn more about the economic of vacation rental upselling.

Conducting analysis based on your data, continuously testing and optimizing the upsell process are recommended to maximize the revenue uplift. The best way to do this is to have a guest experience dashboard, where you and your team can track the performance.

When should you try to upsell services in your vacation rental?

To effectively upsell services in your vacation rental, timing is crucial. Key opportunities include during the booking confirmation, when guests are excited about their stay, and upon check-in, when they might be interested in enhancements like upgraded amenities. Additionally, mid-stay touchpoints are ideal for offering experiences or services that can improve their current stay. Tailoring your upsell strategies to these moments ensures relevance and increases the likelihood of conversion, thereby maximizing revenue without overwhelming guests. Read more about when to upsell services in your short-term rental.

Tours, Activities, Experiences as Vacation Rental Upsells in Florida

Experiential upsells involve offering guests unique tours, activities, and experiences to enrich their stay. These can include guided city tours, adventure activities, cultural experiences, or wellness sessions. By providing these curated experiences, you can create memorable moments for guests while generating additional revenue.

Top Experiential Offerings in Florida You Can Profit From

We’ve made the research of the most revenue generating experiential packages vacation rental operators in Florida offer to their guests. You might find more ideas and partners to be a part of your upselling strategy. We will be happy to hear about it and add them to our list.

Tours, Activities, Experiences to Upsell in Top Tourist Accommodations in Florida

Tampa, Florida

1.5-hour Dolphin Sightseeing Cruise from Tampa

ZooTampa at Lowry Park Admission Ticket

Sarasota, Florida

Clear Kayak LED Night Glass Bottom Tour – Sarasota

90-Minute Parasailing Adventure Above Anna Maria Island, FL

Orlando, Florida

SEA LIFE Orlando Aquarium

Rock Springs 2-Hour Glass Bottom Guided Kayak Eco Tour

Miami, Florida

Best of Miami: Private SeaRay SDX Boat Charter with a Captain

Fort Lauderdale, Florida

Fort Lauderdale Food & Drink Tour

Jungle Queen Riverboat 90-Minute Narrated Sightseeing Cruise

Colorado Short-Term Rental Market: Finding the Competitive Edge and Increasing Revenue

By CLARA’s count there are 47,876 short-term rental properties in Colorado as of 2023. Other sources mention 90,000 properties, classified as “vacation” homes, reflecting the state’s booming short-term rental market. The short-term rental market in Colorado has seen significant growth, particularly in mountain towns. Changes are being made to STR regulations in these areas to control the housing availability and impact on local economy.

Denver, in particular, stands out, ranking 17th among 115 U.S. cities with 445 Airbnb rental listings per 100,000 residents. These numbers highlight Denver’s prominence as a top destination for travelers and a profitable market for vacation rentals.

With high competition on one side and increasing cost of doing business on the other, short-term rental professionals in Colorado can benefit from an upselling strategy as a way to stand out from competition and increase revenue. In this article we’ll provide ideas on how to elevate

Upsells in Hotels VS Vacation Rentals: What’s the Difference

Upsells in hotels typically involve concierge services and traditional amenities, whereas in the short-term rental properties industry, this process is digitized to streamline operations. In contrast, vacation rental upsells are more personalized, catering to individual guest needs like grocery delivery, private chefs, and local tours. Vacation rentals offer operators flexibility to innovate, tailoring unique experiences to their property and target market. This personalized approach is integral to the business model of vacation rentals, allowing them to provide an exceptional guest experience. With the growing popularity of short-term rentals, more travelers are choosing them for accommodation. These guests now expect a hotel-like service during their stays. Therefore, offering add-on amenities and other enhancements is crucial for hospitality professionals managing vacation rentals.

Why offer upsells in vacation rentals?

By enhancing the overall guest experience through added convenience and luxury, you can significantly increase guest satisfaction and tailor to your target audience’s specific needs. This not only boosts your revenue but also helps in building a strong and recognizable brand. Upselling also encourages repeat business, as guests are more likely to return to a place where they felt valued and pampered. Moreover, satisfied guests are more inclined to leave positive reviews, further enhancing your property’s reputation and attracting new visitors. This will bring more repeat guests and direct bookings, which every rental company is aiming for. Understanding your market and your guests is essential for maximizing these benefits. Make sure to offer add-ons when guests need them and only the offers are relevant to them. Upsells in vacation rentals help operators create a hotel-like personalized experience, adapting to modern guest expectations.

How much revenue per listing can I add with upsells in Colorado?

A well-executed upselling strategy, tailored to your guests needs and the capacity of your business, can substantially boost revenue. So how can you get the potential revenue increase from upsells in your vacation rental business in Colorado?

Factors like your property type, capacity, average stay length, and booking channels can impact your potential revenue uplift. We can make a quick estimate, with a basic formula:

Take the value of an experience or service upsell and calculate your cut. Different affiliate programs offer different rev share to partners. For example, Viator offers 8% revenue share. In this case we’ll use this number, but you can insert the percentage of any affiliate partner you choose to work with. Take 8% out of an experience that costs USD $100. And just like that – you earn USD $8 every time one of your guests orders this experience through your link! In the business world it is usually referred to as “free money”.

This is the revenue a property manager typically retains without sharing with the owners—your choice. In the STR industry, where profit margins are thin, these numbers can significantly impact your bottom line.

Below you can see the real experiential packages in Colorado you can offer your guests to make a hassle-free profit.

Learn more about the economics of vacation rental upselling.

Conducting analysis based on your data, continuously testing and optimizing the upsell process are recommended to maximize the revenue uplift. The best way to do this is to have a guest experience dashboard, where you and your team can track the performance.

When should you try to upsell services in your vacation rental?

To effectively upsell services in your vacation rental, timing is crucial. Key opportunities include during the booking confirmation, when guests are excited about their stay, and upon check-in, when they might be interested in enhancements like upgraded amenities. Additionally, mid-stay touchpoints are ideal for offering experiences or services that can improve their current stay. Tailoring your upsell strategies to these moments ensures relevance and increases the likelihood of conversion, thereby maximizing revenue without overwhelming guests. Read more about when to upsell services in your short-term rental.

Tours, Activities, Experiences as Vacation Rental Upsells in Colorado

Experiential upsells involve offering guests unique tours, activities, and experiences to enrich their stay. These can include guided city tours, adventure activities, cultural experiences, or wellness sessions. By providing these curated adventures, you can create memorable expereince for guests while generating additional revenue.

Top Experiential Offerings in Colorado You Can Profit From

We’ve made the research of the most revenue generating experiential packages short-term property managers in Colorado offer to their guests. You might find more ideas and partners to be a part of your upselling strategy. We will be happy to hear about it and add them to our list.

Tours, Activities, Experiences to Upsell in Top Tourist Accommodations in Colorado

Denver, Colorado

Explore the Colorado Rockies with an Adventure Photographer

LoHi Denver Food Tour

1/2 Day Intro to Outdoor Climbing near Denver, Colorado

Colorado Gold Rush Mountain and Mine Half-Day Tour from Denver

Breckenridge, Colorado

Visit Red Rocks Park, Continental Divide & Breckenridge

Breckenridge Gold Mine Outdoor Escape Room

Ridden E-Bike Rentals Breckenridge To Frisco

Boulder, Colorado

Discover Rocky Mountain National Park – Picnic Lunch Included

Original Electric Cruiser Fat Tire Bike Tour – Best of Boulder

Private Outdoor Rock Climbing with a Pro Climbing Guide

Telluride, Colorado

Half-Day Ice Climbing – Telluride

Park City, Colorado

​​2 Day Rental of Park City Basic Ski Rental Package

Hiking and Yoga On Top Of A Mountain in Park City

How To Increase Profitability for Your Vacation Rental In 2024

Guests might become more cautious with their spending, leading to changes in booking habits. There could be a shift towards more budget-conscious travel or shorter, more localized trips. Additionally, the real estate market right now affects property values and rental incomes.  

The goal of navigating these uncertain times successfully will be to embrace technology with open arms, optimize vacation rental operations, and understand the changing needs and behaviors of guests.

Current Vacation Rental Market Analysis and Trends

The vacation rental market has been evolving dynamically. There are several key 2024 trends and shifts in guest preferences and booking patterns. Understanding these market dynamics is necessary for property owners and managers to adapt their strategies and increase their rental income. 

Options for Remote Work Locations

As working from home becomes the norm, there’s a growing trend in visitors seeking vacation rentals in off-the-beaten-path or unique locations.  Think cozy cabins in the woods or beach houses far from crowded spots. 

Preference for Longer Stays

Also with more people working remotely, there’s a demand for rentals where guests can stay and work for weeks, or even months. Vacation rentals that can accommodate extended stays with amenities like Wi-Fi and comfortable workspaces are more popular.

Rise in Domestic and Drive-to Destinations

Given the lingering uncertainties around international travel, there’s a notable increase in domestic travel and destinations within driving distance. This trend emphasizes the importance of marketing to local and regional audiences.

Health and Safety Concerns

Post-pandemic, travellers continue to prioritize health and safety. Properties with enhanced cleaning protocols and contactless technology are more appealing to health-conscious guests.

Demand for Personalized Experiences

Travelers are seeking experiences tailored to their interests and preferences, including local experiences, personalized recommendations, and customized services.

Technology Integration

The integration of technology for seamless booking, contactless check-ins/check-outs, and stay experiences is more useful than ever. Technology can be used for mobile check-ins, smart home features, and unified communication channels. 

Flexible Cancellation Policies

In a still unpredictable travel environment, flexibility is a significant factor. Properties offering flexible cancellation and booking policies are preferred by cautious tourists.

Smart Pricing Strategies

Dynamic pricing based on real-time market data is becoming a standard practice for maximizing rental revenue. Using data to set your rental prices means modifying your rates based on demand, seasons, and any local events. 

Staying on top of these trends means you can tailor your rental to what guests are really looking for, helping boost profitability. Now onto how. 

How to Increase Vacation Rental Revenue

For many homeowners, the vacation rental business is a significant source of income. Economic conditions can severely impact financial goals. However, focusing on data-driven rental strategies and innovative marketing can help you remain competitive. Here are some tips on how to grow your rental revenue and provide a better lifestyle or more funds for other investments and savings. 

Use Dynamic Pricing Software

Dynamic pricing software like PriceLabs is a tool in the vacation rental industry for optimizing revenue. It enables property owners to make smart, data-driven pricing decisions and adapt to market changes. This involves adjusting your rates to align with the market demand. For instance, you can increase prices during high-demand seasons or local festivals and reduce them during off-peak periods. 

Automated Adjustments

One of the major benefits of pricing software is automation. It continuously monitors market conditions and automatically adjusts your prices without the need for constant manual oversight.

Customization and Control

While these tools automate pricing, they also offer customization options. You can set minimum and maximum rates, blackout dates, or special pricing for specific times.

Dynamic Pricing Tools 

Start by selecting a dynamic pricing tool that suits your property’s needs. Look for features like market data analysis, integration with your booking platform, and customization options. Set it up and integrate it with your existing property management system or booking platform. 

This approach helps boost the profitability of your vacation rental by capitalizing on peak demand times. 

Upsell with Enso Connect

Fun fact: on average, Enso Connect users sell 4.8x more in upsells than what the software costs. 

Using Enso Connect for upselling is a smart strategy to increase your vacation rental revenue. You can offer additional services like early check-ins for $50 or exclusive amenities for an added fee. 

Identify Upselling Opportunities

First, identify what extra services or amenities you can offer your guests. This could be anything from early check-ins or late check-outs to special experiences like a private chef, bike rentals, or guided tours. Think about what would appeal to your target guests.

Set Up Your Offers in Enso Connect

Once you know what you want to offer, set up these options in Enso Connect. The platform allows you to present these extras to your guests seamlessly and attractively, integrated into their booking experience.

Price Your Extras Appropriately

Price these additional services or amenities at a rate that’s attractive to guests but also profitable for you. Remember, the goal is to offer value, so your guests feel they’re getting something special.

Personalize Your Offers

Tailor your upselling based on the guest’s profile and preferences. If a family has booked your rental, you might offer them a local family-friendly tour or baby equipment rentals. Personalization increases the likelihood of guests opting for these extras.

By thoughtfully integrating upselling into your guest’s journey using Enso Connect, you can boost your vacation rental’s revenue and offer additional value for guests. 

Implement Affiliate Commissions

Using Enso Connect to earn affiliate commissions through partnerships with sites like Viator, Uber, and others is an effective strategy to increase your rental revenue in 2024. 

Establish Affiliate Partnerships

Enso Connect offers partnerships with a range of services. For logistics and convenience, there’s Alfred for luggage services and BabyQuip for baby gear rentals. Enso Connect also partners with various food and beverage delivery services, including Cornershop by Uber, Deliveroo, Instacart, Just Eat, Minibar, Tomato Mexico, Uber Eats, and more. For transportation, they collaborate with companies like BlaBlaCar, Cabify, Freenow, Gett, Lime, Lyft, and more.

Begin by setting up affiliate accounts with relevant companies. These partnerships will typically provide you with unique affiliate links or codes. 

Create Attractive Offers

Develop compelling offers for your guests using these services. For example, you could create a guide of recommended local experiences available through Viator. Or highlight the convenience of renting baby equipment from BabyQuip directly at your property instead of lugging it on their travels.

Personalize Recommendations

Use the data you have about your guests to personalize these recommendations. If a family is staying at your property, suggest family-friendly tours from Viator. If you’re hosting a business traveller, mention the ease of using Uber or renting a car through Turo through Enso’s platform.  Personalized suggestions tend to have higher conversion rates.

Promote Through Guest Communication

Use Enso Connect’s communication tools to inform your guests about these services. This could be through automated emails, messages within the booking process, or a welcome packet that includes your affiliate offers.

Learn more on how to maximize vacation rental profits with affiliate marketing.

How to Reduce Expenses for Your Vacation Rental

Knowing how to manage expenses is just as important as generating rental revenue. Smart strategies can cut costs, enhancing your overall profitability. 

Win More Chargebacks

Often, vacation rental owners lose money due to chargebacks. Enso Connect offers a one-click chargeback report, arming you with essential information to contest these chargebacks effectively. This report includes details like guests’ ID (front and back), their selfie, address, contact information, and even the device used for the reservation. 

By leveraging this feature, you can turn the tables on what are typically guest-won disputes. If you get 10 chargebacks a year, you’re probably losing them all. Start using Enso Connect and start winning some of those cases.

Reduce Costs with AI-Messaging

Labor costs, especially for 24/7 guest communication, can quickly add up. Enso Connect’s AI messaging system is a game-changer in this arena as it automates guest communication. This reduces the need for continuous staffing thus cutting down on labor expenses. 

Beyond saving on labor costs, Enso Connect’s AI messaging improves the guest journey. Its efficient communication means guests receive quick responses to their inquiries, leading to increased satisfaction. This service improvement can result in more positive reviews and a higher rate of repeat bookings. Both of which are key to driving revenue and reducing marketing costs. 

Smart Home Management

Enso Connect’s smart home device integrations enable complete control over your properties. This means you can remotely manage various aspects of the property. You can optimize operations, reduce labor and energy costs, and overall improve the guest journey. 

Automation and smart device integration can lead to reductions in labor, especially in areas like check-ins and security monitoring. Energy costs can also be reduced as smart devices like thermostats and lighting systems can be controlled to optimize energy use. The automation and scheduling features of smart home devices ensure that energy-consuming appliances are used more efficiently and only when necessary. This promotes sustainability and leads to lower utility bills. 

Tips to Land More Homeowner Contracts in 2024

These strategies can help acquire new homeowner contracts to boost your vacation rental business. 

Expand Your Property Management Portfolio

The quickest route to increased revenue in the vacation rental industry is through expanding your portfolio by onboarding more properties. This approach scales up your business, allowing you to generate more income from multiple sources. Focus on demonstrating to potential clients how your management services can enhance the value and earning potential of their properties. Highlight your track record of success and the benefits you bring, such as higher occupancy rates and improved guest reviews.

Implement Efficient Systems and Software

In 2024, using technology is a necessity for efficient property management. Use systems and software that streamline operations and focus on guest safety. For instance, tools like Autohost and Enso Connect work together to reassure homeowners about the safety and reliability of the guests staying at their properties. These systems handle guest screening and verification, making sure that only low-risk, trustworthy individuals book their stay. By showcasing your use of these advanced tools, you can position your service as a modern, secure, and efficient option for homeowner contracts. 

Create a Better Guest Journey with Boarding Pass

A differentiator in the services you offer can be the emphasis on guest experience. Use the Boarding Pass feature from Enso Connect to create a better stay for guests. 

This app feature provides guests with all the necessary information and access controls for their stay in a beautifully designed, user-friendly format. By offering this level of detail and care, you demonstrate to homeowners your commitment to managing their property efficiently and exceptional guest care. This can be a persuasive factor for homeowners when choosing a property manager, as it directly impacts guest satisfaction and repeat bookings. 

By combining these tips with your existing strategies, you can present a comprehensive and appealing management package to homeowners. This approach can foster long-term partnerships with property owners and help get more contracts to improve rental revenue. 

Strategic Marketing to Increase Vacation Rental Profits 

Property managers can increase the visibility of vacation rentals, attract more guests, and justify higher rates with effective vacation rental marketing. Here’s how you can elevate your marketing strategies. 

Use Social Media Effectively

• Engage with potential guests through platforms like Instagram, Facebook, and Pinterest. Post quality photos of your property, share guest reviews, and highlight local attractions.
• Use storytelling to showcase the experience of staying at your property, not just the features.

Invest in Professional Photography

• Invest in professional photography to capture the beauty and ambiance of your rental. 
• Use these photos across your website, social media, and listing platforms.

Optimize Your Online Presence

• List your property on your website and relevant OTA rental platforms for search engine optimization. 
• Use keywords that potential guests are likely to search for and keep your listings up-to-date with current information and rates.

Content Marketing

• Create engaging content like blogs, guides, and videos about your location, things to do, local events, and tips for visitors. This content can position you as a local expert and draw more attention to your rental.
• Share this content on your website and social media channels.

Encourage and Share Guest Reviews

• Encourage guests to leave reviews on platforms like Airbnb, Google, and your social media pages.
• Respond to all reviews professionally. Show positive reviews in your marketing materials to promote credibility. 

Remember, consistency and authenticity in your marketing efforts are key to building trust and loyalty among guests. In return, this can maximize 2024’s vacation rental earnings.

Increase Short Term Rental Profits

As we face the uncertainties of 2024, businesses of all types will need to strategize to optimize earnings. In a market influenced by shifting consumer preferences and economic volatility, staying informed and proactive is necessary. Implement software with dynamic pricing, add upselling and affiliate partnerships to provide additional income and value, and grow your homeowner property portfolio. Each of these strategies contributes to elevating the profitability of vacation rental businesses in these uncertain times. Vacation rental owners and managers can not only weather the storm but also emerge more resilient and profitable. 

Curious about your monthly ROI using our software? Use our ROI calculator and see an estimated monthly return for your rental and how it can grow vacation rental business profits.

How Enso Connect Can Help

We encourage you to start applying these strategies today for 2024. Review your pricing model, explore upselling opportunities, and consider affiliate partnerships to begin seeing a marked difference in your rental’s profitability. The road to more revenue starts with one single step. 

Book a demo of Enso Connect and take the next step to increase your vacation rental profits.

How To Prevent Parties In Your Vacation Rental

The growth of vacation rentals has brought many opportunities for homeowners. However, some challenges like unauthorized gatherings have come along with it. 

Balancing hospitality with rule enforcement is important for safety and property protection. Hosts should clearly define penalties for rule violations like parties in your unit. This should include fees for excessive noise or damage and even eviction in severe cases. 

In this article, we’re going to explore straightforward and effective ways to help prevent parties in your vacation rental. From pre-booking and arrival to leveraging cutting-edge technology like noise monitoring devices and smart lock systems, we cover it all. 

Pre-Booking Tips for Preventing Vacation Rental Parties

Before welcoming guests to your vacation rental, it’s wise to implement a simple yet effective pre-booking process. This starts with thorough screening and verifying of potential guests to ensure they align with your expectations. Look out for red flags, such as incomplete profiles or vague responses, which might indicate potential issues. Additionally, instituting damage deposits and waivers can serve as a strong deterrent against possible damage and unauthorized parties. By establishing these safeguards early on, you create a clear understanding of your property’s rules and expectations, reducing the risk of problematic situations and fostering a more respectful environment for all.

Screen and Verify Guests

Effective guest screening is essential in managing your vacation rental responsibly. A comprehensive screening process for all potential guests might include verifying personal details, checking government-issued IDs, and even a brief interview to understand their travel plans. Nowadays, innovative software with advanced features like facial recognition technology adds an extra layer of security, ensuring the person who books is the person who stays. 

Enso Connect, for example, simplifies this process by facilitating the collection of IDs and selfies. The facial recognition technology adds an extra layer of security, matching guest selfies with their IDs. This process discourages those planning unauthorized activities from booking. 

Identify Any Red Flags

Being vigilant about red flags is key to preempting potential issues. Look out for signs like:

• Bookings for just one night, particularly over weekends.
• Larger group requests.
• Questions about the sound system or neighbors. 
• Guests who seem hesitant to share personal information. 

Trust your instincts. If a booking seems suspicious, it’s worth taking a closer look. 

Enso Connect’s tools can be particularly useful here, helping you analyze booking patterns and guest interactions to identify these warning signs.

Complete Vacation Rental Agreements

Every guest should sign a digital rental agreement before their stay. Rental agreements outline roles, expectations, and responsibilities for both hosts and guests. They cover aspects like check-in/check-out times, pet policies, and trash disposal to ensure a successful stay. 

Your vacation rental agreement should clearly state your Airbnb’s rules and policies regarding noise, parties, visitor limits, quiet hours, and penalties for breaking these rules. This helps to maintain a peaceful atmosphere.

Digital tools like Enso Connect’s platform can streamline this process, making it easy for guests to sign agreements digitally. 

Sign Damage Deposits and Waivers

Implementing a system for damage deposits and waivers is another critical step in protecting your vacation rental. This typically involves charging a set amount to the guest’s credit card at the time of booking, which can be held as a security deposit. If no damage occurs and the property is left in good condition, the deposit is fully refunded after checkout. Ensure that the terms of the damage deposit or waiver are clearly outlined in your rental agreement, including the conditions under which the deposit may be withheld. By explicitly explaining these terms, you establish clear expectations for guests and create a financial incentive for them to treat your property with care.

Read how to set up damage waivers and fees for your Airbnb Guests. 

Understand The Travel Reason

Finally, understanding the reason behind a guest’s travel is a subtle yet effective way to gauge the risk and help prevent parties. Directly asking guests about the purpose of their visit, whether it’s a family vacation or a celebration, can give you valuable insights. For instance, a family vacation is less likely to turn into a house party compared to a group of friends on a weekend getaway. However, a group of travellers booking a place for “me and my 8 friends during New Year’s Eve” might raise some red flags about a potential party.

How To Identify If A Party Is Occurring In Your Unit

When it comes to managing your vacation rental, staying alert to the signs of an unauthorized party is crucial. With the right mix of technology and proactive management, you can quickly identify and address such situations. 

Utilize Noise Monitoring Technology

Implement noise monitoring systems like Minut on your property. These devices are designed to detect cigarette smoke and elevated noise levels, which are often indicative of parties. While respecting guest privacy, these systems provide real-time alerts when noise exceeds predefined thresholds. 

Pairing these devices with platforms like Enso Connect can streamline the process, notifying you promptly of any unusual activities.

Monitor Door Activity with Smart Locks

Smart locks have been a game-changer in the world of vacation rentals for secure access for guests, homeowners, and any property caretakers. They can also provide valuable insights into the comings and goings of your property. By tracking how often doors are opening and closing, you can gauge the level of activity. For instance, if a door opens and closes excessively within a short period, it could be a sign of more people entering or leaving the property than expected. 

Read further on how to use smart locks to automate your vacation rental. 

Set Clear Expectations with Guests

Technology aside, clear communication about house rules concerning parties and noise levels is vital. Make sure your guests are well aware of these policies from the get-go. This not only sets the right expectations but also encourages guests to be more considerate during their stay. 

Regular Check-Ins

Establishing a routine for non-intrusive check-ins can also be effective. A simple message to guests asking if everything is satisfactory serves as a gentle reminder of your presence and concern. This approach can help prevent parties by keeping the lines of communication open and can deter guests from breaking house rules. 

Neighbors and Local Contacts

Don’t underestimate the power of a community approach. If you have neighbors or local contacts near your rental, inform them of your no-party policy. Encourage them to reach out if they notice anything out of the ordinary. This additional layer of vigilance can be instrumental in preventing unauthorized gatherings. 

How To Proceed If A Party Does Occur

Even with the best preventive measures in place, there may come a time when an unauthorized party occurs at your vacation rental. It’s important to handle this situation effectively and professionally. 

Gather and Use the Evidence

If you have verified the guest properly during the booking process, you should have a comprehensive set of information at your disposal. This includes copies of the guest’s ID (front and back), a signed rental agreement, a selfie for identity verification, a log of all messages exchanged, and reports from your noise monitoring devices and smart locks.

All these pieces are evidence in building a strong case, whether you need to involve the authorities or make an insurance claim. Collecting and organizing this information should be your first step in addressing the situation.

Contact Authorities if Necessary

In situations where the party violates local laws, rental agreement terms, or causes significant disturbances, don’t hesitate to contact the local authorities.

Provide them with the evidence you’ve gathered, which will help them understand the severity of the situation and take appropriate action. The detailed documentation you’ve maintained will be invaluable in such circumstances. 

Leverage Documentation for Claims

If there’s property damage or other issues arising from the party, use the collected evidence to support any insurance claims or legal actions. The detailed documentation of the guest’s identity, their agreement to your terms, and the evidence of the party will be vital in proving your case.

If your property management company uses Enso Connect, you can use the records and evidence collected through Enso Connect to file claims or take legal action. 

Communicate with the Guest

Directly address the issue with the guest, using the communication platform provided by your property management system. In cases where you use a system like Enso Connect, refer to the rental agreement and the evidence you’ve collected to clearly state the violations and any consequent actions you will be taking.

It’s important to be firm yet fair in your communication, outlining the specific terms they violated and the repercussions of their actions. 

Review and Update Your Prevention Strategies

After addressing the immediate situation, take some time to review your prevention strategies. Were there any overlooked red flags? Could additional safeguards be integrated into your process? Use the insights gained from this incident to refine your strategies, ensuring better prevention of similar incidents in the future. 

If you’re using a system like Enso Connect, its analytics and feedback can be instrumental in guiding you to prevent parties in your vacation rental. 

Report the Incident on Rental Platforms

If your property is listed on major online travel agencies (OTAs) like Airbnb or VRBO, it’s essential to report the incident to them, providing all the evidence you’ve gathered. 

This not only helps in taking action against the guest in question but also prevents them from causing similar issues for other hosts. Rental platforms often have policies and support in place for such situations. Your report helps maintain the integrity and safety of the short-term rental community.

Tips for Preventing Parties in Vacation Rentals

Effectively managing your vacation rental involves more than just preparing for guests’ arrival. It’s also about ensuring that your property is used responsibly and by your rules. Here are some tips to help you manage and prevent unauthorized Airbnb parties. 

Integrations and Security Checks

One of the most effective ways to manage parties is to thoroughly vet your guests before they book. Utilize integrations with platforms like Autohost, which can provide comprehensive guest vetting. This includes checking the guest’s credit cards for chargeback history and running their names through sex offender lists and criminal record databases. 

Systems like Enso Connect can facilitate this process by collecting IDs and selfies and understanding guests’ travel reasons, all of which can be integrated with your property’s smart locks and noise monitoring devices like Minut. This level of scrutiny can deter those planning parties, as they may choose to book elsewhere rather than undergo such thorough checks.

Clear Listing Rules

It’s crucial to have clear rules stated in your listings on platforms like Airbnb and VRBO. State your rules clearly on all OTA listings. We recommend stating rules like: 

• No Parties
• No Events
• No Smoking
• No Drugs

These rules serve two purposes: they deter potential party-goers from booking your property in the first place, and they give you a clear basis to refer back to if a guest breaks these rules. Enso Connect can help ensure these rules are communicated effectively during the booking process. 

Location-Specific Policies

In some regions, particularly in the United States, it might be wise to include specific policies like “No Firearms” in your rental agreement. The legality of enforcing such a policy can vary by location, but it’s an important consideration for the safety of guests and staff. This is especially relevant if you’ve had reports of firearms being left behind by guests in the past.

Tailoring your policies to address local concerns and legal requirements can further protect your property and those who use it. 

Prevent Unwanted Parties in Your Vacation Rental

Imagine a rental experience where concerns about whether guests will have parties on your property are significantly diminished. Where guests consistently respect the sanctity of your space. This is not just a vision but a very achievable reality.

By implementing the strategies discussed, you’re taking proactive steps toward securing your vacation rental. Establishing clear rules, integrating smart management tools, and maintaining open communication with guests lay the foundation for a respectful and responsible rental environment. It’s about setting the stage for a peaceful, enjoyable stay, where the focus is on relaxation and respect, not disruptive parties.

How Enso Connect Can Help

By leveraging the capabilities of Enso Connect, property managers can dramatically improve their capabilities to prevent unauthorized parties, streamline their property management, and ensure a safe and delightful experience for all guests.

Are you looking to revolutionize the way you manage your vacation rental and tackle the challenge of unauthorized parties? Enso Connect offers the tools and technology to make this possible. 

Book a personalized demo today.

Tips for Monetizing the Slow Season

From creative marketing techniques to diversifying your offerings, these practical insights will empower you to turn the slow vacation season into a lucrative opportunity for your vacation rental business.

1.      Develop and Foster Local Partnerships

Developing and fostering local partnerships is a valuable strategy for vacation rental managers to capitalize on the slow season. During this period, reaching out to local businesses and attractions can open up new revenue streams and enhance the guest experience is a good idea and an easy way to make extra money during the slower times and really move the needle when the busy season comes around again.

By forming collaborative relationships with nearby restaurants, tour operators, spas, or event venues, vacation rental managers can offer exclusive discounts, packages, or experiences to their guests.

• Restaurant Partnership: Collaborate with a local restaurant to offer an exclusive dining experience for your guests. Create a package that includes a discounted meal at the partner restaurant or even a special menu tailored to your guests’ preferences. This partnership can be mutually beneficial, as it brings more customers to the restaurant while providing a unique dining option for your vacation rental guests.
• Adventure Tour Partnership: Forge a partnership with a local adventure tour operator, such as a kayak rental company or a hiking guide service. Offer your guests discounted rates on tours or expeditions, showcasing the natural beauty and thrilling experiences available in the area. This collaboration not only provides exciting activities for your guests but also generates referrals for the tour operator.
• Local Event Venue Collaboration: Establish a partnership with a local event venue, such as a conference center or wedding venue, to cater to guests attending events in the area during the slow season. Offer discounted rates or exclusive services for event attendees, including convenient accommodation options at your vacation rentals. This collaboration can lead to a consistent stream of bookings and help you tap into the event market during off-peak periods.

2.      Tap Into the Wedding Scene

Managers seeking to tap into the wedding scene and secure off-season bookings for multiple units can employ strategic approaches to attract engaged couples and their wedding guests. First and foremost, it’s crucial to establish relationships with local wedding venues, event planners, and vendors. This strategy is not only a great network marketing play, but it will also improve your brand awareness in the local community.

Collaborate with these industry professionals to offer exclusive wedding packages that include accommodations for the wedding party and guests. Highlight the convenience of having multiple units in close proximity, making it an ideal choice for group bookings.

• Room Block Options: Create a landing page which highlights the unique features of the units, showcase stunning wedding-related imagery, and provide detailed information about the proximity to popular wedding venues in the area. The page can also offer special room block pricing for the wedding party, encouraging them to secure accommodations early and ensuring a seamless and convenient experience for the entire group. By providing a streamlined booking process and tailored information for wedding guests, managers can position themselves as the go-to choice for wedding accommodations.
• Provide Overflow Accommodation: Vacation rental managers can proactively reach out to hotels or operators in the area known for hosting weddings. By establishing partnerships and letting them know about the availability of additional inventory, managers can position themselves as a valuable resource for accommodating extra-large wedding parties or overflow guests.

3.      Partner with Travel Agencies

Partnering with travel agencies can be a fruitful strategy for vacation rental managers, especially when targeting clientele who prefer quieter periods and seek value-driven vacation options. Travel agencies have access to a wide range of customers who appreciate the allure of off-peak seasons and are constantly seeking affordable deals.

By collaborating with travel agencies, managers can tap into this customer base, offering them attractive packages, exclusive discounts, or unique experiences that highlight the advantages of vacationing during quieter times of the year. This partnership not only helps increase bookings during slow seasons but also expands the visibility and reach of vacation rental properties, reaching potential guests who may not have considered this accommodation option before.

• Create an Affiliate Program: To leverage the partnership with travel agencies, vacation rental managers can create an affiliate commission program. This program can offer travel agencies a percentage of the reservation total as a commission, typically ranging from 4% to 8%. By incentivizing travel agencies with a commission structure, managers encourage them to promote their vacation rentals to their clientele.  Affiliate marketing is one of the most powerful ways to double down on your marketing efforts.
• Integrate with Expedia: Ensuring listings on online travel agencies (OTAs) like Expedia is another effective way for managers to attract bookings from travel agencies. Expedia, as a leading OTA, has a vast network of travel agencies as part of its distribution channels. By ensuring that vacation rental properties are listed on platforms like Expedia, managers gain access to the extensive reach of travel agencies without having to pay commissions out of their own pocket.

4.      Create a List of Upsells during the slow period

Creating a list of upsells is a valuable strategy for vacation rental managers to maximize revenue and for monetizing the slow season during their guests’ stay. Services like Enso Connect offer the ability to customize upsells, allowing managers to provide additional conveniences and experiences that enhance the guest’s overall stay.

• Early Check-In: Offer guests the option to check in earlier than the standard check-in time, allowing them to start their vacation without delay.
• Late Check-Out: Provide guests with the opportunity to extend their check-out time, giving them extra flexibility and allowing for a more relaxed departure.
• Pet Fees: Offer pet-friendly accommodations and charge a fee for guests bringing their furry companions, ensuring a clean and comfortable environment for all guests.
• Damage Waivers: Provide guests with the option to purchase a damage waiver that protects them from potential accidental damage costs during their stay.
• Fully Stocked Fridge: Offer the convenience of a fully stocked fridge upon check-in, where guests can find a selection of groceries, beverages, or snacks based on their preferences. This special offer is a relly valuable add-on for a lot of guests and will dramatically improve the customer experience.
• Mid-Stay Cleaning: Allow guests to add a mid-stay cleaning service, providing a refreshed and tidy environment during longer stays.
• Welcome Packages: Offer curated welcome packages or amenity baskets tailored to guests’ interests or special occasions, such as wine and cheese baskets, spa kits, or celebration packages.

5.      Attract Corporate Rentals

Corporate rentals present an exciting opportunity for vacation rental managers to diversify their revenue streams and tap into a lucrative market segment.

With the rise of remote work and the need for temporary corporate housing, there is a growing demand for accommodations that cater to business travelers. It is a good time to focus on corporate rentals during the off season since they’re typically not looking to book during the busy time of year.

By targeting corporate clients, vacation rental managers can secure long-term bookings and establish steady income streams, particularly during traditionally slower periods.

• Prioritize Business Amenities: To attract corporate clients, it is essential to provide business-friendly amenities. Ensure that your vacation rentals offer lightning-fast and reliable Wi-Fi, as well as a designated workspace or desk area. Highlight these features in your marketing materials, emphasizing the convenience and productivity they offer for remote work and business-related tasks.
• Create a Dedicated Landing Page: Develop a dedicated landing page on your website specifically tailored to corporate rentals. This page should provide detailed information about the corporate rental options available, showcasing the amenities and features that make them suitable for business travelers. Include key details such as proximity to conference venues, co-working spaces, corporate offices, and transportation hubs.

6.      Offer a Buy 3 Get 4 Package

Hotels have successfully extended off-season bookings by offering enticing package deals such as “buy 3, get 4 nights.” This strategy for monetizing the slow season not only boosts occupancy rates during slower periods but also provides guests with exceptional value for their stay.

By offering an extra night at no additional cost, hotels create a win-win situation where guests feel they are receiving a great deal while the hotel maximizes revenue potential. This approach incentivizes guests to book longer stays and helps hotels generate additional income during traditionally quieter times.

• Automated Message via Enso Connect: Utilize the automation features of Enso Connect to set up an automated message that triggers when an inquiry comes through for a stay of fewer than three nights. The message can be personalized and tailored to the specific inquiry, offering the guest the opportunity to upgrade to the “buy 3, get 4 nights” package. Highlight the value and savings they would receive by extending their stay, effectively doubling the length of their vacation.
• Promote the Package on your Website: Create a dedicated section on your website that highlights the “buy 3, get 4 nights” package for the off-season. Provide detailed information about the package, emphasizing the value it offers to guests. Display the savings they can enjoy by extending their stay and make it easy for potential guests to book the package directly through your website.
• Email Marketing: If you have a large enough email list you can start to send this special offer out to your email followers. It is also a good idea to share it on your instagram account, and create a series of blog posts about the new offer.

6.      Follow Up with Past Guests

Following up with past guests to offer them a discount for rebooking during the slow season is a perfect way to generate repeat business and fill occupancy gaps. By reaching out to previous guests, vacation rental managers can leverage the positive experience they had and entice them to return for another stay.

Offering a personalized discount showcases appreciation for their past patronage and encourages them to take advantage of the slower season rates. This approach not only helps maintain a loyal customer base but also ensures a steady flow of bookings during periods of lower demand.

• Enso Connect Automation: Utilize the powerful automation features of Enso Connect to set up triggers based on specific criteria. For example, create an automation that sends an automated “If This, Then That” message to all past guests who were marked as “highly satisfied” and had reservations totaling over $1,000. This automation ensures that you are targeting guests who had a positive experience and have demonstrated a willingness to spend on their previous stay.
• Reaching Out to Guests with Poor Experience: Although it requires careful implementation, reaching out to guests who had a poor experience in the past can be an opportunity to turn their perception around and generate repeat business. Identify guests who had negative feedback or left unfavorable reviews, and offer them a compelling deal or discount to “make things right.” This gesture demonstrates your commitment to guest satisfaction and provides an opportunity to address any concerns or issues they may have had.

7.    Receive Affiliate Commissions for Your Referrals

Receiving affiliate commissions for referrals is an incredibly valuable aspect for vacation rental managers. By establishing partnerships with businesses or platforms that offer affiliate programs, managers can generate an additional revenue stream by referring guests to these trusted partners.

When guests book through the manager’s referral, the manager earns a commission. This mutually beneficial arrangement helps managers with monetizing the slow season through networking and leveraging their influence to drive bookings.

For instance, within Enso Connect’s Affiliate Referral feature, managers can set up a link with Enterprise Rent-A-Car and receive a commission of 2.5% on all car rentals made through the provided link. Similarly, by setting up a link with Viator, a popular activity booking platform, managers can earn up to an 8% commission on all activities booked through that specific link.

By incorporating these affiliate partnerships into the Boarding Pass feature, managers can not only provide valuable recommendations to their guests but also generate additional income through the commissions earned from guest bookings made via the affiliated services.

8.    Offer Additional Services to your Homeowners

Selling existing homeowners on additional off-season services can be another strategic way of monetizing the slow season. Vacation rental managers can maximize revenue while providing added value to their property owners.

By highlighting the benefits of off-season services, managers can demonstrate how these offerings can enhance the homeowners’ investment and generate income during traditionally slower periods.

Present a comprehensive proposal outlining services such as property maintenance, landscaping, winterization, or even home improvement projects.

• Deep Cleaning Services: Offer a specialized deep cleaning service that goes beyond the standard cleaning routine. This service involves a meticulous top-down cleaning approach, including pulling out furniture, scrubbing hard-to-reach areas, and thoroughly cleaning every nook and cranny of the property.
• Re-Design and Interior Design Packages: For homeowners whose properties may lack in decor or need a refresh, offer a range of re-design and interior design packages. These packages can include options such as a $500 decor update with new furnishings and accessories or a more comprehensive $5,000 complete re-design plan, involving professional consultation and a full revamp of the property’s interior. While things like interior design packages are not normally a service you offer, it is always wise to look for additional side hustles during the slow period to help the rest of the year.
• Exterior Maintenance Services: Provide services such as power washing, landscaping, or gutter cleanings during the off-season. By offering these maintenance services, managers can help homeowners maintain the property’s curb appeal and ensure it is well-maintained throughout the year.

How To Monetize During the Winter Season

As the winter season sets in, vacation rental managers face unique opportunities to monetize their properties and maximize revenue. In this article, we will explore a collection of valuable tips and strategies to help managers thrive during the winter season.

From marketing winter-specific activities and experiences to targeting niche markets and offering enticing seasonal promotions, these expert insights will guide vacation rental managers in leveraging the winter months to generate income and create unforgettable guest experiences.

• Offer a Winter Promotion: Create enticing seasonal promotions to attract guests during the winter months. Consider offering discounted rates for extended stays, last-minute bookings, or mid-week stays. Bundle value-added services like lift tickets, spa treatments, or gourmet dining experiences to create attractive packages that provide guests with exceptional value for their winter vacation.
• Enhance Winter Amenities: Upgrade your vacation rentals with winter amenities that cater to guests’ needs during the colder months. Ensure your properties have cozy fireplaces, hot tubs, or sauna facilities to provide warmth and relaxation.
• Create a Winter Retreat Atmosphere: Emphasize the cozy and welcoming aspects of your vacation rentals. Highlight features like warm and inviting interiors, comfortable bedding, and entertainment options such as board games or movie collections.

How To Monetize During the Summer Season

To monetize during the summer season, vacation rental managers can focus on several key strategies.

First, capitalize on the peak demand by setting competitive rates and offering attractive packages that include popular summer activities and amenities.

Secondly, tap into the summer vacation market by targeting families, beachgoers, and outdoor enthusiasts through targeted marketing campaigns.

• Offer Summer Packages: Create enticing summer packages that appeal to vacationers during the peak season. Include value-added services or experiences such as beach gear rentals, access to water sports activities, or complimentary passes to local attractions. A lot of guests book their summer vacations in advance so you can often get upfront deposits months in advance.
• Cater to Families and Group Bookings: Get new customers by targeting families and groups looking for summer getaways by offering accommodations with ample space and family-friendly amenities. Highlight features like spacious living areas, outdoor play areas, BBQ grills, and swimming pools.
• Collaborate with Local Partners: Forge partnerships with local businesses to expand revenue opportunities during the summer season. Establish affiliations with tour operators, water sports companies, restaurants, and entertainment venues. Offer exclusive discounts or package deals for your guests, and in return, receive referral commissions from these partners.

How Enso Connect Helps You Monetizing the Slow Season?

With Enso Connect you can maximize your vacation rental revenue during both slow and peak seasons. Our guest experience platform is your all-in-one solution to streamline, personalize and monetize your guest journey.

• Promote your personalized upsells and affiliate offers within our Boarding Pass guest app at every stage of the journey.
• Create seasonal guidebooks with recommendations, offerings and promotions, adjusted to the season
• Generate more revenue per guest, unlocking revenue throughout your guest journey, based on the concept of touchpoint, schedule and medium.

Don’t miss out on monetizing the slow season and streamlining your operations.

Sign up for Enso Connect today and unlock the full potential of your vacation rental business!

What is a Chargeback?

A chargeback is when a customer disputes a charge on their credit card, seeking a refund.

Here’s an explanation of each type of credit card chargeback and the most common reasons people make chargeback requests:

Fraud-related Chargebacks

Chargebacks can occur when a customer asserts that their credit card was used for unauthorized transactions or that their card information was stolen. In the vacation rental and hotel industry, fraud-related chargebacks are a particular concern. These chargebacks can arise if a guest disputes charges by claiming that their card was used without their consent, indicating a fraudulent transaction, or if they deny making a reservation despite seeing the charge on their credit card statement.

Such disputes may be the result of identity theft, where a guest’s credit card information is unlawfully obtained and used to make unauthorized reservations. Alternatively, they could stem from other forms of fraudulent activity, including stolen credit card details or deceptive booking practices.

Handling fraud-related chargebacks requires a proactive approach to fraud prevention and a clear process for addressing disputes. Implementing robust security measures to protect cardholder data, verifying guest identities, and maintaining detailed records of transactions can help mitigate the risk of such chargebacks and safeguard your business against potential financial losses.

Service-related Chargebacks

Service-related chargebacks occur when a customer disputes a charge due to issues with the service they received. In the hospitality industry, these chargebacks can arise if guests feel that the property or service did not meet their expectations.

For instance, if a guest encounters cleanliness issues, experiences property misrepresentation, or receives unsatisfactory customer service, they may feel that their stay was subpar. In such cases, guests might request a chargeback to seek a refund for what they perceive as a substandard experience.

Handling service-related chargebacks effectively involves ensuring high standards of cleanliness, accurate property descriptions, and exceptional customer service. It is also beneficial to have clear policies in place for addressing guest complaints and resolving issues promptly. By maintaining transparency, actively seeking feedback, and addressing concerns quickly, you can reduce the likelihood of service-related chargebacks and enhance overall guest satisfaction.

Authorization-related Chargebacks

These chargebacks stem from problems with the transaction authorization process. For instance, a guest can claim that their credit card was wrongly charged or that they were double-charged.

In this case they may initiate an authorization-related chargeback. This type of chargeback can occur due to billing errors or technical glitches during the payment process, leading to disputes.

Vacation rental and hotel operators should be aware of these types of chargebacks and take precautions to minimize their occurrence and prevent chargebacks before they happen.

This includes implementing fraud prevention measures, providing accurate property descriptions, maintaining high service standards, and ensuring transparent billing practices.

How to Prevent Chargebacks for your Vacation Rental

Chargebacks burden vacation rental operators, causing financial losses and consuming valuable resources through fees that the payment processing enforces. Fortunately, with effective tips, tricks, and tools, you can eliminate the risk, safeguard your business, and protect your bottom line.

1.      Keep a Paper Trail of Guest Communication

The first step in preventing chargebacks is to maintain a comprehensive paper trail of guest communication. This involves utilizing communication channels within platforms like Airbnb or VRBO to keep a record of all conversations, inquiries, and agreements.

Alternatively, you can opt for guest communication platforms like Enso Connect, which offer dedicated tools for managing guest interactions and provide detailed records of all communication.

By having a clear and documented history of guest conversations, you can effectively demonstrate any agreements and address concerns promptly. You will have evidence to support your case in chargeback disputes that can be easily passed along to the financial institution.

2.      Clearly Communicate Policies Regarding Payment

Clear communication regarding payment handling is of utmost importance when interacting with guests and will significantly reduce the number of disputes. It is crucial to explicitly convey the payment process, especially when reservations are split into multiple payments.

Clearly state the timing of each payment and the exact amount for transparency.

Furthermore, consider informing guests about how the credit card vendor name will appear on their statements this will help eliminate chargebacks initiated from human error. Payment processors such as Stripe or Square allow easy customization of vendor names.

By providing this information upfront, you minimize the likelihood of confusion or misunderstanding, creating a smoother payment experience and reducing the risk of chargebacks stemming from payment-related issues.

Often times chargebacks are done accidentally because of a misunderstanding from legitimate customers that were confused by the payment process.

3.      Implement Guest Verification Measures

Implementing guest verification measures is a crucial step in protecting yourself from chargebacks. By requiring guests to provide photo identification, a selfie, and personal details during the booking process, you establish a strong foundation of evidence and will likely win a substantial number of chargebacks.

When you can clearly demonstrate to the credit card company that the guest’s identity was verified through these measures, it becomes significantly more challenging for the guest to argue that a chargeback is warranted.

Enso Connect offers seamless integration with the leading guest verification companies in the hospitality industry, namely Superhog and Autohost. Through this integration, Enso Connect ensures a streamlined and secure verification process for guests.

By collaborating with Superhog and Autohost, Enso Connect implements a robust verification system where guests can only access check-in instructions after successfully completing the verification process.

4.      Require Guests to Sign a Rental Agreement

Property managers should consider requiring guests to sign a vacation rental agreement before their stay for several important reasons.

Firstly, such agreements serve as a crucial tool to ensure guests have a clear understanding of the rules and expectations associated with the property. By explicitly outlining guidelines for behavior, usage, and any specific regulations, hosts can minimize the risk of disputes or misunderstandings during the guest’s stay.

Additionally, rental agreements can clarify payment policies, including details on deposit requirements, refund policies, and any additional charges.

Moreover, requesting guests to provide their name and signature in the agreement serves as a form of identity confirmation, further bolstering security and accountability.

With Enso Connect, property managers can automate the process of generating and signing rental agreements, saving valuable time and streamlining operations, while ensuring the necessary documentation is in place for a smooth and protected guest experience.

5.      Ensure Your Listing is Accurate

Ensuring that the vacation rental listing accurately represents the actual property is of utmost importance. Honesty, transparency, and accuracy are key in establishing trust with potential guests.

Overpromising or misrepresenting the property can lead to disappointed guests, negative reviews, and result in an unwanted chargeback request.

To prove the accuracy of your vacation rental, consider implementing the following the tips and best practices:

• Include a comprehensive collection of high-quality photographs that showcase every aspect of the property.
• Craft detailed and precise descriptions that highlight the amenities, layout, and features of the rental.
• Request your cleaner to take photographs of the unit after each cleaning to demonstrate its condition and cleanliness.
• Create a video walkthrough of the property to provide a visual representation of the space and its features.
• Use Enso Connects guidebook feature to explain how to use each amenity and specifically where the guest will find the amenity in the unit.

6.      Make the Guest Experience Undeniably Good

One of the fundamental tips for preventing chargebacks is to create a guest experience that is undeniably exceptional. By going above and beyond to provide a memorable and positive stay, property owners can greatly reduce the likelihood of guests feeling the need to initiate a chargeback.

By focusing on guest satisfaction, addressing concerns promptly, and exceeding expectations, hosts can minimize the occurrence of disgruntled guests who might otherwise resort to chargebacks.

By prioritizing exceptional service, property owners not only create a favorable impression but also foster a sense of trust and goodwill that encourages guests to resolve any issues directly rather than seeking refunds through chargebacks.

Here are some basic tips for providing an excellent guest experience:

• Ensure the property is thoroughly cleaned between each guest, leaving it spotless and inviting.
• Provide all basic amenities, such as comfortable beds, clean linens, functional appliances, and essential toiletries.
• Clearly communicate check-in instructions and make the process simple and seamless for guests to avoid any potential issues or overnight lockouts.
• Respond promptly to guest inquiries or concerns, demonstrating attentiveness and a willingness to address any issues that may arise during their stay.
• Pay attention to the small details, such as providing a welcome package, offering local recommendations, or including thoughtful touches to enhance the guest experience.
• Provide accurate and updated information about the property, including any limitations or special instructions that guests need to be aware of.
• Regularly inspect the property to ensure everything is in working order and address any maintenance or repair needs promptly.

7.      Implement Smart Locks to Monitor Check In

Smart locks play a pivotal role in reducing chargebacks by providing concrete evidence of guest check-ins and enhancing security. With features like an audit trail, smart locks such as the August Lock can offer a verifiable record of when guests accessed the property, serving as proof of their arrival.

Moreover, integrating a Ring doorbell or similar video doorbell system enables hosts to visually verify the identity of guests, adding an extra layer of assurance.

By leveraging these smart technologies, hosts can build a stronger defense against chargeback claims, offering indisputable evidence of guest check-ins and reinforcing the integrity of their vacation rental operations.

How Enso Connect Can Help

Enso Connect offers a range of features that can significantly reduce chargebacks in the vacation rental industry. With our unified inbox, property managers can maintain clear and organized communication with guests.

The guest verification system allows for instant verification reports to be downloaded with guest contact information like email addresses and phone numbers.

Automated rental agreements help establish transparent terms and conditions, reducing disputes and providing documentation to support chargeback defenses. Learn more or book a demo today!

Smart Home Technology for Vacation Rentals

Implementing smart home technology into your vacation rental or boutique hotel can bring numerous benefits for both property owners and guests.

What Is Smart Home Technology?

Smart home technology refers to a system of interconnected devices, appliances, and systems within a residence that can be controlled and automated to enhance convenience, comfort, security, and energy efficiency.

These devices are typically connected to a central hub or network, allowing them to communicate and be controlled remotely through a smartphone, tablet, voice commands, or other smart devices.

Smart home technology enables homeowners to monitor and control various aspects of their homes, such as lighting, temperature, security, entertainment systems, and more, creating a more efficient, comfortable, and personalized living environment.

What Are The Benefits of Implementing Smart Home Technology in a Vacation Rental?

By implementing cutting-edge devices and automation, you can enhance guest comfort, streamline operations, and optimize energy efficiency. From seamless control over lighting, temperature, and entertainment systems to enhanced security and remote monitoring capabilities, smart home technology offers convenience, cost savings, and a competitive edge in the market. Transform your vacation rental into a haven of modernity and delight guests with an exceptional stay they won’t forget.

1. Enhanced Guest Experience: Smart home technology adds a level of convenience and comfort, allowing guests to control various aspects of the rental easily. They can adjust lighting, temperature, entertainment systems, and more, providing a personalized and enjoyable stay. Smart home technology is just one of the awesome strategies for improving the guest experience.
2. Improved Efficiency and Cost Savings: Smart home devices such as thermostats, lighting systems, and energy management tools optimize energy usage, resulting in reduced utility costs. Automation and scheduling features ensure that energy-consuming devices operate only when needed, promoting sustainability and cost savings.
3. Streamlined Operations: Smart home technology simplifies property management tasks. Automated check-in and check-out processes, remote monitoring of security cameras, and efficient communication with guests through smart guest management systems streamline operations, saving time and effort for property owners.
4. Enhanced Security: Smart locks, security cameras, and sensors enhance the safety and security of the rental property. Property owners can monitor access, receive alerts for suspicious activities, and remotely control security devices, ensuring a secure environment for guests.
5. Remote Property Monitoring: Smart home technology allows property owners to monitor their vacation rental remotely. They can check occupancy status, adjust settings, and receive real-time updates on security or maintenance issues, facilitating efficient management from anywhere.
6. Positive Reviews and Repeat Bookings: Providing a seamless and technologically advanced experience increases guest satisfaction. Positive reviews and word-of-mouth recommendations can lead to repeat bookings and attract new guests to the vacation rental.
7. Differentiation and Competitive Advantage: Integrating smart home technology sets the vacation rental apart from others. Guests increasingly seek properties that offer modern amenities and convenience, giving the rental a competitive edge in the market.
8. Personalized Services: Smart home technology enables personalized experiences for guests. From customized lighting and temperature settings to tailored entertainment options, property owners can create a unique and memorable stay for guests.
9. Future-Proofing: By investing in smart home technology, vacation rental owners are future-proofing their properties. As technology continues to evolve, owners can easily adapt and integrate new devices or features, keeping the rental up-to-date and appealing to tech-savvy guests.
10. Efficient Maintenance: Smart devices can provide proactive maintenance alerts and diagnostics, helping property owners address issues before they escalate. This proactive approach reduces maintenance costs and improves the overall lifespan of equipment and systems in the vacation rental.

What Types of Smart Home Technology is Perfect for a Vacation Rental?

Elevate your vacation rental to new heights of convenience and comfort by integrating the perfect smart home technology.

From keyless entry systems and smart thermostats to voice-activated assistants and entertainment systems, there is a wide range of innovative devices designed to enhance the guest experience.

By implementing these cutting-edge technologies, you can provide your guests with seamless control over various aspects of their stay, such as access, temperature, lighting, and entertainment.

Whether it’s streamlining check-in processes, optimizing energy efficiency, or creating an immersive environment, the right smart home technology can truly transform your vacation rental into a modern haven that exceeds guest expectations.

1.      Smart Locks

Smart locks allow guests to easily access the property without the need for physical keys. There are countless benefits and features of using a smart lock from using a mobile app, keypad, or even through voice commands, providing convenience and enhanced security.

Enso Connect is a versatile smart home platform that seamlessly integrates with various smart lock brands, providing enhanced security and convenience. Here are some smart lock options that are compatible with Enso Connect:

• August Locks: August smart locks offer keyless entry, remote access, and integration with Enso Connect, allowing homeowners to control and monitor their locks through the Enso Connect app.
• Yale Locks: Yale is a well-known brand that offers a range of smart locks compatible with Enso Connect. These locks provide features such as keypad entry, voice control, and remote access, ensuring a secure and convenient experience.
• Kwikset: Kwikset smart locks integrate with Enso Connect, offering homeowners the ability to control and monitor their locks remotely. Kwikset locks feature options like keypad entry, fingerprint recognition, and compatibility with voice assistants.
• Salto Locks: Salto offers advanced smart lock solutions that can be seamlessly integrated with Enso Connect. These locks feature RFID technology, mobile access, and remote management capabilities, enhancing security and access control.
• Igloohome: Igloohome smart locks provide keyless access and are compatible with Enso Connect, enabling homeowners to manage and monitor their locks remotely. Igloohome locks offer features like PIN code entry, Bluetooth connectivity, and temporary access codes for guests.
• TTLock: TTLock is a smart lock brand that integrates with Enso Connect, allowing homeowners to control and monitor their locks through the Enso Connect app. TTLocks offer features such as fingerprint recognition, PIN code entry, and smartphone compatibility.

2.      Voice Assistants

Integrating voice assistants like Amazon Alexa or Google Assistant allows guests to control various aspects of the property, such as lighting, temperature, entertainment systems, and even request information or services.

They can request information about local attractions, restaurants, or weather forecasts, allowing them to plan their activities effortlessly.

Voice assistants also enable guests to control smart home devices, such as adjusting lights, thermostats, or playing music, all with a simple voice command. This hands-free interaction creates a seamless and intuitive experience, allowing guests to navigate the rental property with ease.

Additionally, voice assistants can provide personalized recommendations and answer queries, enhancing the level of service and making guests feel well taken care of.

3.      Automated Lighting

Smart lighting systems enable property owners to program and control the lighting remotely. This feature can create ambiance, improve energy efficiency, and provide an added layer of security by simulating occupancy while the property is vacant.

With these lighting systems, users can effortlessly control and customize their lighting preferences, including brightness, color, and scheduling, through various interfaces such as mobile apps or voice commands. Several top smart home lighting brands offer exceptional solutions to enhance the lighting experience. Here are some of the best smart home lighting brands:

• Philips Hue: Known for its extensive range of smart bulbs, light strips, and fixtures, Philips Hue offers a wide variety of colors, adjustable white light, and seamless integration with popular smart home platforms.
• Lutron: Lutron provides reliable and easy-to-install smart lighting solutions, with their Caséta line offering wireless control of lights and shades. Their products are compatible with voice assistants and provide convenient scheduling options.
• Nanoleaf: Nanoleaf specializes in unique and creative lighting solutions, with their triangular LED panels allowing users to create stunning and customizable light displays. Their products are energy-efficient and can be controlled through a mobile app or voice commands.

4.      Smart Thermostats

Smart home thermostats are an essential component for vacation rental operators looking to enhance guest comfort and energy efficiency.

These thermostats offer advanced features such as remote temperature control, scheduling, and energy usage monitoring.

By implementing smart thermostats, vacation rental operators can provide guests with the ability to easily adjust the temperature to their preference, even before arriving at the property. This ensures a comfortable and personalized stay.

Moreover, smart thermostats help optimize energy usage by allowing operators to set temperature schedules based on occupancy and remotely monitor and adjust settings. This not only reduces energy waste but also helps lower utility costs.

Some of the leading smart thermostat brands in the market include:

• Google Nest: Google Nest thermostats are widely recognized for their sleek design and advanced features. They learn from users’ behaviors, optimize energy consumption, and offer compatibility with Google Assistant for voice control.
• ecobee: ecobee smart thermostats are known for their remote sensors, which allow for more precise temperature control in different areas of the home. They also provide compatibility with voice assistants such as Amazon Alexa and Google Assistant.
• Honeywell Home: Honeywell Home offers a range of smart thermostats that provide energy-saving features and intuitive interfaces. Their thermostats can be controlled remotely through smartphone apps and are compatible with voice assistants.

5.      Security Cameras

Smart home security cameras provide vacation rental operators with an invaluable tool to enhance property protection and ensure the safety of their guests.

These cameras offer features such as live video monitoring, motion detection, and mobile alerts, enabling operators to remotely monitor their properties in real-time.

By strategically placing security cameras in key areas, operators can deter potential intruders and quickly respond to any suspicious activities. Moreover, in the event of an incident, recorded footage can serve as valuable evidence.

Note that indoor security cameras are officially prohibited in Airbnb listings globally starting from April 30, 2024. They also updated the rules on the use of outdoor cameras and other devices. 

6.      Smart Appliances

Smart appliances present a valuable opportunity for vacation rental managers to enhance their operations and provide an elevated guest experience.

These appliances offer advanced features such as remote control, energy monitoring, and integration with smart home systems.

By implementing smart appliances, managers can remotely manage and monitor their vacation rentals, improving efficiency and convenience.

For example, smart refrigerators can send notifications about low stock levels, allowing managers to restock before guests arrive. Smart ovens can be preheated remotely, ensuring a seamless cooking experience for guests.

Some of the top recommendations for smart appliances in vacation rentals include:

• Samsung Family Hub Refrigerator: This smart refrigerator features a built-in touchscreen display, Wi-Fi connectivity, and voice control, allowing guests to browse recipes, leave notes, and stream media.
• LG ThinQ Washer and Dryer: These smart laundry appliances offer remote control and monitoring, so managers can keep track of laundry cycles and receive notifications when the laundry is complete.
• Bosch Home Connect Dishwasher: This smart dishwasher enables managers to remotely start or monitor cleaning cycles, adjust settings, and receive notifications when the cycle is finished.
• iRobot Roomba Vacuum: This smart robotic vacuum cleaner can be programmed to clean the rental property on a schedule, ensuring that the space remains tidy and welcoming for guests.

7.      Smart Sensors

Smart sensors offer vacation rental managers and hoteliers an effective means to enhance guest safety and protect their assets and property. While the first line of defence is to ensure that your guests are verified and have a strong track record of being high-quality guests – sometimes accidents happen. With the right smart sensor technology you can limit the damage of those accidents.

These sensors can detect various environmental factors such as smoke, carbon monoxide, water leaks, and motion. By strategically placing smart sensors throughout the property, managers can receive instant alerts and take immediate action in the event of any potential threats or emergencies.

For example, smoke and carbon monoxide sensors can quickly notify managers and guests of dangerous levels, allowing for prompt evacuation and intervention. Water leak sensors can prevent costly damage by detecting leaks early and triggering alerts for timely repairs. Some of the leading smart sensor brands include:

• Nest Protect: This smart sensor detects smoke and carbon monoxide, providing voice alerts and sending notifications to connected devices.
• Honeywell Lyric Wi-Fi Water Leak and Freeze Detector: This sensor can detect water leaks and freezing temperatures, sending alerts to prevent water damage and pipe bursts.
• Aeotec Multisensor 6: This versatile sensor measures motion, temperature, humidity, and light levels, providing comprehensive monitoring capabilities for enhanced security and automation.

8.    Smart TV

Smart TVs have become an essential component of smart technology for vacation rental managers and hoteliers, offering a range of features that enhance the guest experience.

These TVs are equipped with internet connectivity, allowing guests to access streaming services, browse the web, and enjoy personalized entertainment options.

By providing smart TVs in vacation rentals, managers can offer guests the convenience of accessing their favorite content and entertainment platforms directly from the TV, eliminating the need for additional devices.

Some of the leading brands that offer smart TVs perfect for vacation rentals include:

• Samsung: Known for their high-quality displays and user-friendly interfaces, Samsung smart TVs provide a vast selection of apps, streaming services, and voice control options.
• LG: LG smart TVs feature advanced technologies and offer a user-friendly WebOS platform that provides access to various streaming services, apps, and voice control capabilities.
• Sony: Sony smart TVs boast excellent picture quality and a wide range of smart features, including access to popular streaming services and compatibility with voice assistants.
• TCL: TCL smart TVs provide affordable options without compromising on quality, offering a smart platform that allows guests to access streaming services and control their TV with ease.

9.    Noise Monitoring

Noise monitoring smart home devices have emerged as a valuable tool for vacation rental managers and hoteliers to ensure a peaceful and comfortable environment for their guests. These devices are designed to detect and measure noise levels, providing real-time insights and alerts when noise exceeds acceptable limits.

By implementing noise monitoring devices, property managers can proactively address noise disturbances, enforce quiet hours, and maintain a harmonious atmosphere for guests.

10.    Guest Management Systems

Guest management systems play a pivotal role in enhancing the overall guest experience, streamlining operations, and automating various aspects of a vacation rental or hotel stay.

Enso Connect, as a guest management system, is designed to improve not only the operation for property managers but also elevate the guest experience.

From the moment guests check in to the time they check out, Enso Connect offers a comprehensive suite of features that enhance convenience and personalization. It provides digital guidebooks that offer valuable information about the property, local attractions, and recommendations, allowing guests to easily navigate their surroundings.

Enso Connect enables property managers to offer convenient upsells such as additional services or amenities, ensuring guests have access to a range of options to enhance their stay.

Integration with smart home devices further enhances the guest experience by allowing seamless control over various aspects of the property, such as lighting, temperature, and entertainment systems. Inquire with our team to see, which integrations we currently offer and which are on the roadmap.

How Enso Connect Can Help

Experience the next level of guest satisfaction and operational efficiency with Enso Connect. Our powerful software seamlessly integrates with a wide range of smart home technologies, allowing vacation rental managers and hoteliers to enhance the guest experience and streamline operations. From automated check-ins to personalized recommendations, Enso Connect simplifies and automates crucial tasks. Take advantage of our comprehensive suite of features, including digital guidebooks, convenient upsells, and seamless integration with smart home devices. Learn more about rentals or book a demo today!

Top Must Have Amenities for Your Vacation Rental

When it comes to planning a vacation, choosing the perfect accommodation is essential for a truly memorable experience. Vacation rental properties have gained immense popularity due to their ability to provide a home-away-from-home ambiance. One crucial factor that sets these rentals apart is the range of must-have amenities they offer. From the moment guests step through the door, they are greeted with a world of comfort and convenience. The list of essential amenities is extensive, catering to every aspect of a guest’s needs. From cozy beds adorned with fresh linens to high-speed internet and cable TV, these rentals ensure that guests can relax and unwind in style. Whether it’s a weekend getaway or an extended stay, these must-have amenities transform a vacation rental property into an inviting haven that exceeds expectations and creates lasting memories.

1.      Lightening Fast WiFi

In today’s digital age, staying connected has become an integral part of our lives, even while on vacation. That’s why the presence of reliable and high-speed Wi-Fi in a vacation rental has gained tremendous importance. It serves as a lifeline for guests, enabling them to stay connected with loved ones, share their experiences, and plan their daily activities. With Wi-Fi access, guests can easily research local attractions, find directions, and make online reservations, enhancing their overall vacation experience. Moreover, Wi-Fi allows guests to stream their favorite shows and movies, catch up on work or personal emails, and stay connected with their virtual communities. Whether for entertainment, communication, or productivity, the availability of Wi-Fi in a vacation rental is a game-changer, providing guests with the flexibility and convenience they desire.

2.      Self Check-In

Self check-in has become an increasingly sought-after amenity in vacation rentals, offering guests a convenient and flexible way to access their accommodations. It allows them to bypass the traditional check-in process and arrive at their rental property at their own pace. This freedom is particularly valuable for travelers who may have unpredictable arrival times or prefer a more independent experience.

Enso Connect’s Boarding Pass feature takes self check-in to the next level by simplifying the process even further. By integrating smart lock technology and a series of photos guests can effortlessly access their rental without the need for physical keys or complex instructions. Enso Connect’s streamlined approach to self check-in enhances the guest experience by providing a seamless and efficient way to begin their vacation.

3.      Free Parking

Free parking is a key amenity that holds significant value for guests when searching for vacation rentals. It offers convenience, peace of mind, and financial savings. Having access to free parking eliminates the stress and expense of finding suitable parking spaces or paying exorbitant fees. Guests can securely park their vehicles on the premises, ensuring easy and quick access when they need to explore the surrounding areas or embark on day trips.

4.      Hotel Quality Linens & Towels

Guests have come to expect hotel-quality linens and towels when staying in vacation rentals, and for good reason. The quality of these essential items significantly contributes to the overall comfort and satisfaction of guests during their stay. Luxurious and soft linens ensure a restful night’s sleep, enveloping guests in a sense of indulgence and relaxation.

5.      Air Conditioning

Air conditioning has become one of the most sought-after amenities, particularly in hot and summer destinations. As temperatures rise, guests seek refuge from the sweltering heat, and a reliable air conditioning system provides the much-needed respite. Vacation rentals that offer air conditioning not only prioritize guest comfort but also create a pleasant and enjoyable environment. It allows guests to escape the heat, cool down, and recharge after a day of exploring or lounging under the sun.

Air conditioning also promotes better sleep quality, ensuring guests wake up refreshed and ready to seize the day. Moreover, it offers a sanctuary for relaxation, allowing guests to unwind in a cool and comfortable space during their downtime. By providing air conditioning, vacation rentals cater to the specific needs and preferences of guests, ensuring their stay is enjoyable, rejuvenating, and truly memorable.

6.      Portable Fans

In vacation rentals where air conditioning may not be available, portable fans have become an increasingly in-demand amenity, particularly in warmer climates or during the summer season. These compact devices offer a practical solution to help circulate air, create a gentle breeze, and provide a sense of comfort for guests. Portable fans can be strategically placed to improve air circulation and provide a cooling effect, especially in bedrooms or common areas. They can make a significant difference in maintaining a comfortable temperature and reducing humidity, enhancing the overall guest experience.

By offering portable fans, vacation rentals address the needs of guests who may prefer or require additional airflow, ensuring they can still enjoy a pleasant and comfortable stay, even without air conditioning.

7.      Cleaning Products

Cleaning products are an essential amenity in vacation rentals, even though it is not the guests’ responsibility to clean the unit during their stay. Having a supply of cleaning products readily available offers a practical and convenient solution for guests in case of accidental spills or mishaps. A quick and accessible way to clean up any mess can alleviate potential stress or inconvenience for guests.

It also empowers guests to take control of minor cleaning needs without having to request assistance or wait for professional cleaning services. Ultimately, having cleaning products on hand ensures a smoother and more enjoyable stay, granting guests peace of mind and the ability to swiftly address any accidental spills or messes that may occur.

8.      Cooking Basics

Cooking basics are a valuable amenity in vacation rentals, allowing guests to prepare their own meals and enjoy a home-cooked dining experience. A well-equipped kitchen with essential cooking tools and ingredients ensures convenience and culinary freedom.

Here are some basic cooking items to include:

• Pots and Pans,
• Salt and Pepper,
• Olive Oil,
• Cutting Board,
• A set of knives,
• Utensils

9.      Dedicated Workspace

Dedicated workspace is of paramount importance to digital nomads seeking a vacation rental that can accommodate their remote work needs. These individuals rely on a productive and conducive environment to effectively carry out their professional responsibilities while enjoying their travel experiences. A dedicated workspace provides them with a designated area to set up their laptops, monitors, and other work essentials. It offers the necessary privacy, quietude, and comfort required for focused work sessions.

Having a dedicated workspace enables digital nomads to maintain a healthy work-life balance and separates their professional and leisure activities. It also eliminates the need to seek alternative workspaces outside of the rental, such as coffee shops or coworking spaces, saving time and money. By catering to the needs of digital nomads, vacation rentals with dedicated workspaces enhance the overall guest experience, allowing them to seamlessly blend work and leisure in a convenient and efficient manner.

10.      Washer and Dryer

Including a washer and dryer in a vacation rental is highly recommended and greatly appreciated by guests. The convenience and practicality of having access to laundry facilities cannot be overstated. While in-suite laundry is the ideal option, ensuring that a laundry facility is easily accessible to guests is crucial. Vacation rentals that provide on-site laundry facilities, whether it be in a shared area or a separate laundry room, offer a valuable amenity that allows guests to keep their clothes clean and fresh during their stay.

Having easy access to a washer and dryer gives guests the flexibility to refresh their clothes as needed, especially after outdoor activities or extended stays.

11.      Hair Dryer

Having a hair dryer as an amenity in vacation rentals has become a standard expectation among guests. This essential tool is widely adopted across the industry, and guests intentionally choose not to pack their own, knowing that it will be provided. Including a hair dryer saves guests from the hassle of carrying an additional bulky item and ensures they can effortlessly style their hair during their stay.

12.      Heating

Heating is a standard amenity in vacation rentals that goes without saying. Guests naturally expect to have a comfortable and warm environment, especially during colder seasons or in regions with cooler climates. Providing heating options, such as central heating, radiators, or electric heaters, ensures that guests can adjust the temperature to their liking and enjoy a cozy and inviting atmosphere throughout their stay.

13.      Hot Tub

Hot tubs have emerged as one of the most coveted amenities, particularly in ski resort-type destinations. After a day on the slopes or engaging in outdoor activities, guests long for a relaxing and rejuvenating experience, and hot tubs deliver just that. The soothing warm water and bubbling jets provide a blissful retreat, soothing tired muscles and easing away any tension. Hot tubs also offer a social and communal space where guests can unwind and share stories with friends and family.

Enso Connect’s digital guide books offer a convenient and user-friendly way to explain the usage of the hot tub to guests. With our intuitive interface, guests can access detailed instructions on how to operate the hot tub, adjust temperature settings, control jets, and maintain water cleanliness. Our digital guide books provide step-by-step visuals and clear explanations, ensuring that guests can confidently enjoy the hot tub without any confusion. We understand the importance of providing a seamless and enjoyable experience, and our digital guide books make it easy for guests to make the most of the hot tub amenities in your vacation rental. Relaxation and rejuvenation await, with Enso Connect simplifying the process and enhancing the overall guest experience.

14.      A Kitchen

Kitchens are undeniably one of the most important amenities in vacation rentals, often being a primary factor that sets them apart from conventional hotels. Having a kitchen provides guests with a sense of home away from home and offers an array of benefits. It allows guests to have control over their dining experience, whether it’s cooking meals from scratch or simply reheating leftovers. The convenience of a kitchen saves guests from the expense and monotony of dining out for every meal, making it a cost-effective option for longer stays.

15.      A Pool

Pools have become one of the most highly sought-after amenities, particularly in hot and summer destinations. As temperatures rise, guests yearn for a refreshing escape from the heat, and a pool provides the perfect solution. The allure of a cool and inviting oasis is undeniable, offering a sanctuary for relaxation, fun, and rejuvenation. Vacation rentals with pool access attract guests seeking to lounge by the water, take a refreshing dip, or simply soak up the sun’s rays.

16.      A Smart TV

Smart TVs have become essential amenities in vacation rentals, providing guests with a range of benefits and enhancing their overall entertainment experience. By offering smart TVs, vacation rentals cater to the changing expectations and preferences of modern travelers. Smart TVs allow guests to access a variety of streaming platforms and apps, providing a wide selection of movies, TV shows, and other digital content. This versatility offers guests the flexibility to choose and personalize their entertainment options, ensuring they can enjoy their favorite programs and stay connected to their preferred streaming services.

17.      A Bathtub

Bathtubs are important amenities in vacation rentals, providing guests with a luxurious and indulgent bathing experience. Unlike showers, bathtubs offer a unique opportunity for relaxation, rejuvenation, and self-care. They allow guests to unwind after a long day of travel or exploration, soaking in warm water and enjoying a tranquil atmosphere.

They also cater to the needs of families with young children, providing a safe and enjoyable space for bath time.

18.      A Bidet

Bidets have gained recognition as important amenities in vacation rentals, offering a hygienic and comfortable alternative to traditional bathroom fixtures. These specialized cleansing devices provide a thorough and gentle cleansing experience, promoting personal hygiene and cleanliness.

19.      Shampoo & Conditioner

High-quality shampoo and conditioners play a significant role in enhancing the guest experience in vacation rentals. These essential bathroom amenities contribute to the overall comfort, cleanliness, and well-being of guests. Providing guests with high-quality products ensures that their hair care needs are met, leaving their hair feeling clean, nourished, and healthy.

We recommend using zero-waste and eco-friendly products aligns with sustainable practices, reducing environmental impact and promoting a more eco-conscious approach to hospitality. Vacation rentals that prioritize the use of sustainable hair care products demonstrate their commitment to both guest satisfaction and environmental responsibility.

20.      Outdoor Shower

Outdoor showers are ideal amenities, particularly in travel destinations where guests engage in activities that can leave them excessively dirty, such as surfing towns, motorcross, or horseback riding. These outdoor showers provide a convenient and refreshing space for guests to rinse off dirt, sand, or sweat before entering the vacation rental. They serve as a practical solution for maintaining cleanliness and preventing tracking of dirt and debris indoors.

21.      Clothing Storage

Clothing storage is of utmost importance, especially for guests seeking longer stays in vacation rentals. When guests book extended periods, they tend to bring more belongings, including a variety of clothing options. Adequate storage space becomes essential for them to organize and store their items efficiently. Having ample closet space, dressers, or wardrobes allows guests to unpack their belongings, keep their clothes wrinkle-free, and maintain a sense of order and comfort throughout their stay.

22.      Extra Pillows and Blankets

The importance of extra pillows and blankets in a vacation rental cannot be overstated. Guests have different comfort preferences, and providing extra pillows and blankets ensures that they can tailor their sleeping arrangements to their liking. Extra pillows allow guests to adjust their sleeping positions, providing support and enhancing their overall comfort. Additionally, extra blankets provide warmth and coziness, especially during colder nights or in destinations with unpredictable weather.

23.      An Iron

The importance of having an iron in vacation rentals, particularly those located in city centers or expecting a high number of wedding guests, cannot be overstated. Wedding guests often require wrinkle-free clothing for formal events, and city center travelers may have business meetings or professional engagements. Providing an iron in the rental allows guests to easily remove wrinkles and creases from their clothes, ensuring they look polished and presentable.

24.      Room-darkening Shades

Room darkening shades have become a highly sought-after amenity in vacation rentals, offering guests the ultimate comfort and control over their sleep environment. These shades are designed to block out external light sources, allowing guests to create a peaceful and darkened atmosphere for quality rest and relaxation.

25.      A Safe

Including a safe in your vacation rental property is a valuable amenity that offers peace of mind to guests. A safe provides a secure place for guests to store their valuables, such as passports, jewelry, cash, and electronic devices, during their stay. This added layer of security ensures that guests can enjoy their vacation without worrying about the safety of their belongings.

26.      Arcade Games

Integrating arcade games into your vacation rental property can add a delightful and nostalgic touch to the guest experience. Arcade games evoke a sense of fun, entertainment, and friendly competition, appealing to guests of all ages. These classic games offer a unique form of indoor entertainment, allowing guests to unwind and have a blast within the comforts of their temporary home.

27.      Books and Reading Material

Including a collection of books as an amenity in vacation rentals, especially those anticipating senior or child guests, can greatly enhance their stay. Books offer a source of entertainment, relaxation, and education, appealing to different age groups and fostering a love for reading. For seniors, books provide a leisurely pastime, allowing them to unwind, engage their minds, and escape into captivating stories.

28.      A Climbing Wall

Incorporating a climbing wall as an amenity in a vacation rental property brings a sense of adventure and physical activity right to the doorstep of guests. A climbing wall offers a unique and thrilling experience, attracting outdoor enthusiasts, families, and individuals seeking a challenge.

29.      Exercise Equipment

Including exercise equipment as an amenity in a vacation rental property is a fantastic way to cater to guests who prioritize fitness and well-being during their travels.

Consider providing a selection of exercise equipment, such as;

• treadmills,
• stationary bikes,
• weights,
• or yoga mats

This amenity is particularly beneficial for health-conscious travelers who appreciate the convenience and privacy of having a fully equipped workout space within their accommodation.

30.      A Gaming Console

Providing a gaming console, such as an Xbox One, PS5, or Nintendo 64, as an amenity in a vacation rental property can greatly enhance the entertainment experience for guests. Gaming consoles offer a wide array of gaming options, from immersive single-player adventures to exciting multiplayer competitions.

31.      Life-size Games

Having life-size games available, such as giant chess sets or oversized Jenga blocks, adds a unique and engaging element to the guest experience in a vacation rental property. These larger-than-life games offer a refreshing twist on traditional board games and encourage guests to interact and have fun in a memorable way.

32.      Movie Theatre

Including a movie theatre as an amenity in a vacation rental property offers an extraordinary cinematic experience that goes beyond the typical in-home entertainment setup. With a dedicated space designed to resemble a mini movie theatre, guests can indulge in the ultimate movie-watching experience right within the comfort of their vacation rental.

33.     A Ping Pong Table

Ping pong is a popular game that appeals to people of all ages and skill levels. Having a dedicated table allows guests to engage in thrilling matches, whether they are beginners looking to learn or experienced players seeking to showcase their skills. Ping pong provides an entertaining and interactive activity that can be enjoyed both indoors and outdoors, depending on the rental’s space and layout. It encourages socialization, laughter, and a healthy dose of friendly rivalry.

34.     A Pool Table

A pool table offers a classic and timeless game that appeals to both casual players and avid enthusiasts. It provides an opportunity for guests to engage in friendly competition, showcase their skills, and enjoy memorable moments with family and friends.

35.     A Record Player

A record player allows guests to enjoy the rich, warm sound of vinyl records, creating an atmosphere of relaxation and tranquility. It provides an opportunity for guests to reconnect with classic music, explore different genres, and immerse themselves in the charm of analog audio. The presence of a record player encourages guests to slow down, unwind, and appreciate music in a more tangible and immersive way.

36.     A Baby Bath

Including a baby bath as an amenity in a vacation rental property demonstrates a thoughtful approach towards accommodating families with young children. A baby bath provides a safe and convenient space for parents to bathe their little ones comfortably. It alleviates the need for parents to bring their own bulky baby bath or struggle with makeshift bathing arrangements.

37.     A Baby Monitor

Including a secure, non-app based baby monitor as an amenity in a vacation rental property prioritizes the safety and peace of mind of families traveling with infants or young children. A dedicated baby monitor provides a reliable and private means of monitoring the child’s well-being without the risks associated with app-based monitors that can be vulnerable to hacking.

38.     A Playroom

Including a playroom as an amenity in a vacation rental property is a fantastic way to cater to families with children and provide a dedicated space for entertainment and creativity. A playroom offers a designated area where kids can let their imaginations soar, engage in interactive play, and enjoy a variety of toys and games.

39.     Baby Safety Gates

Baby safety gates provide an extra layer of protection by restricting access to stairways, hazardous areas, or rooms with potential dangers. By installing these gates, vacation rentals create a secure environment that allows parents to relax and enjoy their stay without constant worry.

40.     Boardgames

Including board games as an amenity in a vacation rental property offers a wonderful opportunity for guests to engage in nostalgic and entertaining activities together. Here are some classic board games that can be provided:

• Monopoly
• Scrabble
• Clue
• Chess
• Jenga
• Risk
• Battleship
• Pictionary
• Scattergories
• Connect Four
• Sorry!
• Operation
• Apples to Apples

These games cater to a wide range of ages and interests, providing hours of fun and friendly competition for families, friends, and guests of all backgrounds.

41.     A Changing Table

By providing a changing table, vacation rentals acknowledge the specific needs of families and strive to create a welcoming and accommodating environment. This amenity saves parents from the hassle of bringing their own changing equipment or improvising with less ideal options.

42.     A Pack ‘n Play

A pack ‘n play, also known as a travel crib or portable playard, provides a safe and comfortable sleeping space for infants and toddlers. It offers parents the convenience of a portable and easy-to-set-up bed for their little ones, eliminating the need to bring bulky cribs or worry about the availability of suitable sleeping arrangements.

43.     An Indoor Fireplace

Including an indoor fireplace as an amenity in a vacation rental property, particularly in colder climate destinations, adds a touch of warmth, comfort, and ambiance to the guest experience. An indoor fireplace creates a cozy and inviting atmosphere, perfect for snuggling up on chilly evenings or enjoying a hot beverage by the crackling fire. It provides a focal point in the living area, creating a sense of relaxation and serenity for guests.

44.     Carbon Monoxide Alarm

Carbon monoxide (CO) is a colorless and odorless gas that can be extremely dangerous if undetected. By installing a carbon monoxide alarm, vacation rentals provide an added layer of protection for their guests, alerting them to the presence of this potentially harmful gas.

45.     A Fire Extinguisher

By providing a fire extinguisher, vacation rentals empower guests to take immediate action in the event of a fire emergency. This amenity not only meets safety regulations but also demonstrates a commitment to creating a secure environment for guests.

46.     A Smoke Alarm

A smoke alarm serves as an early warning system, detecting the presence of smoke and alerting occupants to the potential danger of a fire. By installing smoke alarms in strategic locations throughout the rental property, vacation rentals ensure that guests are promptly notified in case of a fire emergency, allowing them to take immediate action and evacuate safely.

47.     A Blender

Blenders and Magic Bullets are powerful and compact kitchen appliances that allow guests to create a variety of delicious smoothies, shakes, sauces, and more. These appliances enable guests to prepare their favorite recipes or experiment with new culinary creations during their stay.

48.     A Coffee Maker

Including a coffee maker, specifically a combination of a drip coffee maker and a Keurig machine, as an amenity in a vacation rental property is a thoughtful addition for coffee-loving guests. A drip coffee maker offers the convenience of brewing a pot of coffee, perfect for those who prefer a traditional brewing method or want to make coffee for a group.

49.     A Hot Water Kettle

A hot water kettle provides a quick and efficient way to boil water for various purposes, such as making tea, coffee, instant noodles, or other hot beverages. This amenity eliminates the need for guests to rely on stove-top boiling or microwaving water, saving them time and effort.

50.     A Microwave

A microwave offers convenience and versatility in reheating meals, defrosting frozen items, or quickly preparing simple dishes. It allows guests to easily warm up leftovers from dinner or conveniently heat up ready-to-eat meals, making it an ideal option for those who prefer to dine in or enjoy the flexibility of preparing their own meals.

51.     An Oven

An oven provides a versatile cooking appliance for baking, roasting, and preparing a wide variety of dishes. It enables guests to have the freedom to cook their meals from scratch, experiment with new recipes, and enjoy the comfort of homemade meals while on vacation. However, in cases where it may not be possible to have a full-sized oven, offering a hot plate can be a suitable alternative. A hot plate provides a portable cooking surface that allows guests to prepare simple meals using pots, pans, and other cookware.

52.     A Toaster

A toaster provides a quick and efficient way to toast bread, bagels, or pastries, allowing guests to enjoy a delicious breakfast or snack at their convenience. Whether guests prefer a crispy slice of toast in the morning or a warm bagel to start their day, a toaster allows them to easily achieve their desired level of toasting.

53.     An Outdoor Firepit

An outdoor firepit provides a gathering space where guests can relax, socialize, and enjoy the ambiance of a crackling fire. It offers an opportunity to cozy up under the stars, roast marshmallows, or simply unwind in the glow of the flames.

54.     An Outdoor Dining Area

Including an outdoor dining area as an amenity in a vacation rental property is a wonderful feature that allows guests to savor their meals in a beautiful and refreshing setting. An outdoor dining area provides a dedicated space where guests can enjoy al fresco dining, soak in the surroundings, and fully embrace the outdoor ambiance.

55.     An EV Charger

Including an electric vehicle (EV) charger as an amenity in a vacation rental property is a forward-thinking and eco-friendly addition that caters to the growing number of guests who drive electric vehicles. An EV charger provides the convenience and peace of mind for guests who rely on electric vehicles for transportation.

56.     A Sauna

A sauna provides a space for guests to indulge in the health benefits of heat therapy, such as detoxification, improved circulation, and stress relief. Whether it’s an indoor sauna or an outdoor sauna nestled in a serene setting, this amenity allows guests to unwind and pamper themselves during their stay.

57.     An Outdoor Hammock

A sauna provides a space for guests to indulge in the health benefits of heat therapy, such as detoxification, improved circulation, and stress relief. Whether it’s an indoor sauna or an outdoor sauna nestled in a serene setting, this amenity allows guests to unwind and pamper themselves during their stay.

58.     Bikes

Bikes provide guests with the opportunity to embark on leisurely rides, explore nearby attractions, or simply enjoy the scenic beauty of their vacation destination. They offer a sense of freedom and flexibility, allowing guests to easily navigate through neighborhoods, bike paths, or nearby trails.

How Enso Connect Can Help

Streamline the management of your vacation rental and create a seamless experience for your guests. Enso Connect can help by personalizing and simplifying guest interactions at all stages of the customer journey. Take advantage of dozens of integrations to manage check-in and communication while creating upsells to maximize your profits and enhance your guest’s experience. Learn more about rentals or book a demo today!

Why Guest Experience Is Important

Guest experience has been a buzzword in the hospitality industry since… forever. With short-term vacation rentals increasingly becoming the accommodation of choice for travellers, it was only a matter of time before the hospitality practices championed by hotels made their way into the vacation rental space.

Guest experience can be overarchingly defined as the events and interactions that leave an impression on a guest during their stay. This catch-all term refers to everything: from the appearance of your property listing, the booking process, check-in, check-out, along with every sight, smell, and feeling they have during their stay.

The global vacation rental market is only expected to get bigger, with an expected compound annual growth rate of 5.3% from 2022 to 2030. The growth is expected to come from a rise in spending on travel and vacations, especially among millennials.

Millennials are going to be very important to the travel and hospitality industry in the years to come. While they continue to place value on experiences and travel, they are now also benefitting from more disposable income as they get older. According to statistics, millennials make up 40% of people who book holidays online – and they’re not booking hotels.

This means that a market which may have previously catered to the baby boomers, one of the largest generations in history, will have to shift as boomers retire and age out of the equation… to put it delicately.

Tips for Creating The Best Guest Experience

1.      Quick Responses & Clear Communication

Providing clear, timely, and responsive communication before, during, and after the stay is crucial for creating an exceptional guest experience. Guests value prompt response times to their inquiries and appreciate being kept informed about any changes or special requests they may have.

By maintaining open lines of communication, you can establish trust and build a positive relationship with your guests. Responding to inquiries in a timely manner shows that you prioritize their needs and are committed to delivering excellent customer service. Keeping guests updated on any changes or accommodations ensures that they feel valued and well-informed, contributing to their overall satisfaction and enjoyment of their stay.

Enso Connect plays a significant role in maintaining fast and clear communication for vacation rentals and boutique hotels. By offering automated messaging that seamlessly integrates with the Property Management System (PMS), Enso Connect ensures that every guest receives timely and accurate information. This automation proves invaluable in delivering essential details like check-in instructions, booking confirmations, and guest follow-ups. By eliminating the need for manual communication, Enso Connect streamlines the process, minimizing the risk of errors or delays. This efficient system guarantees that guests receive the right information at the right time, enhancing their overall experience and reducing any potential confusion or frustration.

2.      Personalized Service

Providing personalized service plays an important role in creating a memorable guest experience. Tailoring the experience to meet the individual needs and preferences of guests demonstrates your attentiveness and commitment to the guests’ experience.

Here are a few examples of how to give personalized service:

• Collect Guest Preferences: Gather information about guests’ preferences and special requirements before their arrival. This could include dietary restrictions, room preferences, preferred amenities, or any specific requests. Use this information to customize their experience accordingly.
• Welcome Surprises: Add a personal touch by surprising guests with small gestures that align with their preferences or a special occasions. For example, if a guest is celebrating a special occasion, you can arrange for a complimentary bottle of champagne or a personalized note to acknowledge the event and nail the guests first impression.  A five star experience is created with all of the small details.
• Tailored Recommendations: Provide customized recommendations for local attractions, dining options, or activities based on guests’ interests and preferences. This could involve suggesting off-the-beaten-path experiences, arranging unique tours, or sharing insider tips about hidden gems in the area.
• Provide Michelin Star Service: Providing Michelin-star-like service to guests involves delivering exceptional hospitality experiences that are reminiscent of renowned luxury establishments.

3.      Smooth Check-in Process

Ensuring a smooth and hassle-free check-in process is essential to providing a positive guest experience. The check-in experience sets the tone for the entire stay, and guests appreciate clear communication and intuitive procedures.

Enso Connect can be a valuable tool in enhancing the check-in process through its automated messaging and the use of the Boarding Pass feature. By leveraging automated messaging, Enso Connect can send guests check-in instructions, booking confirmations, and any necessary information before their arrival. This eliminates the need for manual communication, reduces most negative experiences, and ensures that guests have all the details they need in a timely manner.

Additionally, the Boarding Pass feature in Enso Connect provides check-in instructions using photos, making the process even more intuitive and user-friendly.

4.      Cleanliness

Guests desiring a squeaky-clean vacation rental should come as no surprise, but it’s important to note how these standards have changed. The COVID-19 pandemic brought new public awareness to sanitization practices, and this has become the standard for what guests expect in a short-term vacation rental. Anyone that managed a vacation property during the pandemic knows that cleanliness was often the difference between a positive experience or recieving negative feedback from the guest.

A thorough cleaning with top-notch safety practices is essential to meet this expectation. Don’t be afraid to outline your cleaning procedures and standards in your vacation listing. This can go the extra mile to put a guest’s mind at ease and increase trust in your listing.

Here are three tips for improving cleanliness to provide guests with an excellent experience:

• Thorough Cleaning Protocols: Implement rigorous cleaning protocols that cover all areas of the property, including guest rooms, common areas, bathrooms, and kitchen facilities. Develop a checklist to ensure that every surface is cleaned, sanitized, and free from dust, stains, or odors. Pay attention to frequently touched surfaces like doorknobs, light switches, remote controls, and handles.
• Professional Housekeeping Services: Consider employing professional housekeeping services to ensure consistent and high-quality cleaning standards. Trained and experienced professionals can efficiently clean and maintain the property, using proper cleaning products and techniques. Regular inspections and training sessions can further ensure that cleanliness is prioritized and maintained.
• Attention to Detail: Focus on the little details that can make a significant difference in guests’ perception of cleanliness. Pay attention to often overlooked areas such as corners, baseboards, window sills, and under furniture. Use fresh and clean linens, towels, and bedding for each guest. Regularly inspect and maintain appliances, fixtures, and amenities to ensure they are functioning properly and look well-maintained.

5.      Offer Modern Amenities

In modern vacation rentals, offering certain amenities can greatly enhance the guest experience. Most modern amenities are so common nowadays, that guests expect them even in the most rural and remote areas.

Here are some recommended amenities that can elevate any vacation rental:

• Fast and Reliable Wi-Fi: A strong and high-speed internet connection is essential for guests who rely on connectivity for work, entertainment, or staying connected with loved ones.
• Smart TVs with Easy-to-Use Remotes: Providing smart TVs with user-friendly remotes allows guests to access popular streaming platforms and enjoy their favorite shows or movies during their stay.
• Well-Stocked Kitchen: Ensure the kitchen is well-equipped with basic essentials like salt, pepper, cooking oil, and other commonly used spices and condiments. This allows guests to prepare meals comfortably during their stay.
• High-Quality Bedding and Linens: Invest in comfortable and high-quality bedding, including pillows, mattresses, and linens, to provide guests with a good night’s sleep.
• Essential Toiletries: Offer a selection of essential toiletries such as soap, shampoo, conditioner, and body wash. Consider environmentally friendly options and refillable dispensers to reduce waste.
• Washer and Dryer: Having a washer and dryer available for guest use is convenient for longer stays or for guests who prefer to pack light.
• Air Conditioning and Heating: Ensure the property is equipped with proper temperature control, allowing guests to adjust the climate to their comfort.
• Outdoor Spaces: If possible, provide outdoor spaces like a patio, balcony, or garden where guests can relax and enjoy the surroundings.
• Safety Measures: Install smoke detectors, carbon monoxide detectors, and fire extinguishers to prioritize guest safety.
• Secure Locks and Keyless Entry: Consider using keyless entry systems or secure locks for convenience and peace of mind.

6.      Provide a Digital Guide Book

Digital guidebooks have become increasingly popular in enhancing the guest experience by providing comprehensive and easily accessible information. These digital guides can be accessed via smartphones, tablets, or in-room tablets, allowing guests to quickly find answers to their questions and navigate their surroundings with ease.

Digital guidebooks offer a wide range of benefits, including:

• local recommendations for dining, attractions, and activities, which help guests make the most of their stay.
• they can also include driving directions, public transportation options, and maps to help guests navigate the area.
• these guides can provide specific instructions on how to operate various amenities in the rental, such as adjusting the heat, using appliances like the oven or washing machine, or accessing entertainment systems.
• Additionally, digital guidebooks can include safety instructions and emergency contacts, ensuring that guests have crucial information at their fingertips in case of any unexpected situations.

Enso Connect’s boarding pass offers the industry’s best digital guidebook, providing guests with comprehensive and user-friendly information. From check-in instructions to local recommendations and amenity instructions, the digital guidebook enhances the guest experience by offering a convenient and accessible resource during their stay.

7.      Make Local Recommendations

Local recommendations play a crucial role in enhancing a guest’s experience, particularly when they are unfamiliar with the region. When guests are visiting a new area, they may not be aware of the exciting activities and attractions available. By providing thoughtful and tailored recommendations, vacation rentals can ensure that guests make the most of their stay and discover the best the region has to offer.

By offering these recommendations, vacation rentals not only prevent guests from getting bored but also demonstrate their commitment to ensuring a fulfilling and enjoyable experience. Positive experiences with local attractions can leave a lasting impression on guests and contribute to their overall satisfaction with the property.

Using Enso Connect’s Boarding Pass you can configure local service providers in your area and guests can easily find more information about the activity provider.

8.      Provide Something Unexpected

Surprising guests with unexpected offerings is an excellent way to elevate the guest experience. Going beyond their expectations can leave a lasting impression and create a memorable stay.

These unexpected gestures can range from;

• simple treats like chocolates on the pillows, a common practice in the hotel industry.
• providing additional amenities like a pinball machine or golf simulator for entertainment.
• or a “movie night gift basket” with popcorn and sweets.

These unexpected gestures demonstrate thoughtfulness and attentiveness to guests’ enjoyment, making them feel valued and creating a positive impression of the property. By offering something extra, vacation rentals can create a memorable and special experience for their guests.

9.      Prevent Maintenance Issues Before They Occur

Preventing maintenance issues before they occur is a proactive approach that significantly improves the guest experience.

One recommended practice is conducting a home inspection on each property. This relatively affordable investment, typically ranging from $300 to $600, provides a comprehensive report detailing potential issues that could arise. Armed with this information, property owners can proactively address and resolve maintenance issues during the slow season, avoiding disruptions or inconveniences when guests are present.

Another best practice is implementing a pest control plan to safeguard the property against rodents and unwanted pests. Regular inspections and preventative measures help ensure a pest-free environment for guests, minimizing the chances of encountering any unpleasant surprises during their stay.

By taking these preventive measures, vacation rentals can maintain a high standard of quality, providing a smooth and trouble-free experience for their guests.

10.      Transition to Eco-Friendly Products

Transitioning to using more eco-friendly products is indeed a fantastic tip for creating an exceptional guest experience while catering to the growing number of eco-conscious travelers. Guests are thrilled to see sustainable practices and eco-friendly products being utilized in vacation rentals and boutique hotels.

Switching to eco-friendly alternatives for bathroom essentials like shampoos, conditioners, body washes, and soaps not only reduces the environmental impact but also demonstrates a commitment to sustainability. Additionally, offering eco-friendly bathroom essentials such as recycled or bamboo toilet paper, biodegradable makeup wipes, and refillable toiletry dispensers adds an extra touch of eco-consciousness that guests appreciate. These small yet impactful changes contribute to a greener and more responsible guest experience, aligning with the values and expectations of eco-conscious travelers.

How Enso Connect Can Help

Streamline the management of your vacation rental and create a seamless experience for your guests. Enso Connect can help by personalizing and simplifying guest interactions at all stages of the customer journey. Take advantage of dozens of integrations to manage check-in and communication while creating upsells to maximize your profits and enhance your guest’s experience. Learn more about rentals or book a demo today!